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person:"Chen, Yu-shan"
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Chen, Yu-shan
Kumar, Prashant
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Bang Nguyen Viet
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Chen, Yu-Shan
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Journal of business ethics : JOBE
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ECONIS (ZBW)
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Greenwash and green trust : the mediation effects of green consumer confusion and green perceived risk
Chen, Yu-shan
;
Chang, Ching-hsun
- In:
Journal of business ethics : JOBE
114
(
2013
)
3
,
pp. 489-500
Persistent link: https://www.econbiz.de/10009772867
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2
Enhance green purchase intentions : the roles of green perceived value, green perceived risk, and green trust
Chen, Yu-shan
;
Chang, Ching-hsun
- In:
Management decision : MD
50
(
2012
)
3
,
pp. 502-520
Persistent link: https://www.econbiz.de/10009546822
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