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~isPartOf:"Journal of strategic marketing"
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Key account management
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Key-Account-Management
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Marketingmanagement
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Relationship marketing
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Journal of strategic marketing
Industrial marketing management : the international journal for industrial and high-tech firms
45
The journal of business & industrial marketing
15
Handbook of strategic account management : a comprehensive resource
12
SpringerLink / Bücher
9
Fixed revenue accounting : a new management accounting framework
6
The journal of personal selling & sales management : JPSSM
6
The international journal of bank marketing : IJBM
5
Gabler Edition Wissenschaft
4
Journal of business research : JBR
4
Journal of business-to-business marketing
4
European journal of marketing : EJM
3
Harvard-Business-Manager : das Wissen der Besten
3
Journal of business market management : JBM
3
Journal of business strategy
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Meddelanden från Svenska Handelshögskolan
3
Schriften zum innovativen Marketing
3
Discussion paper / Tinbergen Institute
2
EBL-Schweitzer
2
Europäische Hochschulschriften / 5
2
Harvard business review : HBR
2
Integriertes Key-Account-Management
2
International journal of business excellence
2
Journal of international marketing
2
Management international review : mir ; journal of international business
2
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
2
Reihe: Management-Know-how / M : praxisnah und aktuell
2
Springer eBook Collection / Business and Economics
2
Thexis / Fachbericht für Marketing
2
Trends im Firmenkundengeschäft in Kreditinstituten
2
Wissenschaftliche Schriften / Fachbereich Betriebswirtschaft, Hochschule Koblenz, University of Applied Sciences
2
A focused issue on the marketing process in organizational competence
1
Achieving financial stability and growth in Africa
1
Administrative Sciences : open access journal
1
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
Arbeitsbericht / Institut für Unternehmensführung und Unternehmensforschung, Ruhr-Universität Bochum
1
Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
1
Argumenta oeconomica
1
Asian Academy of Management journal : AAMJ
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ECONIS (ZBW)
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Approaching Key Account Management from a long-term perspective
Tzempelikos, Nektarios
;
Gounaris, Spiros
- In:
Journal of strategic marketing
21
(
2013
)
2
,
pp. 179-198
Persistent link: https://www.econbiz.de/10009732195
Saved in:
2
Developing a strategic framework of key account performance
Jones, Eli
;
Richards, Keith A.
;
Halstead, Diane
;
Fu, …
- In:
Journal of strategic marketing
17
(
2009
)
3/4
,
pp. 221-235
Persistent link: https://www.econbiz.de/10003887632
Saved in:
3
Creating and capturing value in KAM relationships
Ryals, Lynette J.
;
Holt, Sue
- In:
Journal of strategic marketing
15
(
2007
)
5
,
pp. 403-420
Persistent link: https://www.econbiz.de/10003621425
Saved in:
4
Key account planning: benefits, barriers and best practice
Ryals, Lynette
;
Rogers, Beth
- In:
Journal of strategic marketing
15
(
2007
)
2/3
,
pp. 209-222
Persistent link: https://www.econbiz.de/10003494023
Saved in:
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