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subject:"Store brand"
~isPartOf:"Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018"
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Store brand
Consumer behaviour
4
Food retailing
4
Konsumentenverhalten
4
Lebensmitteleinzelhandel
4
Einzelhandel
3
Handelsmarke
3
Retail trade
3
Brand management
2
Food trade
2
Lebensmittelhandel
2
Markenführung
2
Attitude towards the PPL
1
Beziehungsmarketing
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Brand
1
Brand image
1
Consumer decision-making
1
E-commerce
1
Einzelhandelspreis
1
Electronic Commerce
1
Flow
1
Grocery retailing
1
Großbritannien
1
Hypermarkets
1
Intention to buy
1
Internet
1
Internet marketing
1
Markenartikel
1
Markenimage
1
Online consumer behavior
1
Online fast-moving consumer goods
1
Online mass consumption
1
Online retailing
1
Online-Handel
1
Online-Marketing
1
PDO/PGI quality labels
1
Preismanagement
1
Premium Private Labels (PPLs)
1
Premium private label
1
Pricing
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De Canio, Francesca
1
Fonferek, Katharina-Maria
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Martinelli, Elisa
1
Rubio Benito, Natalia
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Schramm-Klein, Hanna
1
Steinmann, Sascha
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Villaseñor, Nieves
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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
Journal of retailing and consumer services
8
The international review of retail, distribution and consumer research
7
Journal of agricultural & food industrial organization
5
SpringerLink / Bücher
3
BestMasters
2
Dissertation Series CentER
2
Handelsforschung
2
Innovatives Markenmanagement
2
Journal of euromarketing
2
Journal of retailing
2
Reihe: Marketing, Handel und Management
2
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
1
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
1
Advancing insights on brand management
1
Advertising: media, marketing and consumer demands
1
Agrarian economy and rural development : realities and perspectives for Romania : 6th edition of the International Symposium
1
Australasian marketing journal
1
Berichte aus der Betriebswirtschaft
1
Betriebswirtschaftliche Diskussionsbeiträge
1
CESifo Working Paper
1
Der Handel im Informationszeitalter : Konzepte, Instrumente, Umsetzung ; Klaus Barth zum 65. Geburtstag
1
Diversity in European marketing : text and cases
1
ERIM report series research in management
1
Einkauf : die unterschätzte Macht ; wie ein guter Einkauf den Unternehmenswert steigert - Erfolgsbeispiele aus der Praxis
1
Electronic commerce research
1
Empirical economics : a quarterly journal of the Institute for Advanced Studies
1
Enzyklopädie des Handels
1
Erfolgreiche Markendifferenzierung : Strategie und Praxis professioneller Markenprofilierung
1
Estudios
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European review of agricultural economics : ERAE
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Food science and technology
1
Gabler Research
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Gabler Research / Hallesche Schriften zur Betriebswirtschaft
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Gabler-Edition Wissenschaft / Marktorientiertes Management
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Handbook of business practices and growth in emerging markets
1
Handbuch Handel : Strategien - Perspektiven - internationaler Wettbewerb
1
Harvard-Business-Manager : das Wissen der Besten
1
IDEI working papers
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Impulse für die Markenpraxis und Markenforschung : Tagungsband der internationalen Konferenz "DerMarkentag 2011"
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Does PDO/PGI labels contribute to consumers' intention to buy premium private labels products? : an empirical survey
Martinelli, Elisa
;
De Canio, Francesca
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 37-45)
.
2018
Persistent link: https://www.econbiz.de/10013276247
Saved in:
2
Does the Commercial format influence the effect that store brands' equity has on loyalty to the retailer?
Rubio Benito, Natalia
;
Villaseñor, Nieves
;
Yagüe …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 125-133)
.
2018
Persistent link: https://www.econbiz.de/10013277494
Saved in:
3
The impact of pricing on consumer decision-making for and evaluations of premium private labeled brands in grocery retailing
Steinmann, Sascha
;
Fonferek, Katharina-Maria
; …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 143-149)
.
2018
Persistent link: https://www.econbiz.de/10013277500
Saved in:
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