//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
person:"Reinhard, Bettina J."
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Guerilla marketing"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Effizienzmessung
2
Guerilla Marketing
2
Kommunikationsstrategie
2
Unternehmen
2
Advertising planning
1
Enterprise
1
Marketing management
1
Marketingmanagement
1
Measurement
1
Messung
1
Werbeplanung
1
more ...
less ...
Type of publication
All
Book / Working Paper
2
Type of publication (narrower categories)
All
Dissertation u.a. Prüfungsschriften
1
Language
All
German
2
Author
All
Reinhard, Bettina J.
Nufer, Gerd
20
Levinson, Jay Conrad
14
Hutter, Katharina
11
Hoffmann, Stefan
5
Séguin, Benoit
5
Burton, Nicholas
4
Lautenslager, Al
4
Levinson, Jeannie
4
Mazodier, Marc
4
McKelvey, Steve
4
Pechtl, Hans
4
Schwarz, Uta
4
Krieger, Kai Harald
3
Levinson, Amy
3
O'Reilly, Norm
3
Sachse, Manuela
3
Bühler, André
2
Bühler, André W.
2
Chadwick, Simon
2
Chandon, Jean-Louis
2
Czech, Christian
2
Ellis, Dana
2
Eschenbach, Florian
2
Grohs, Reinhard
2
Gröppel-Klein, Andrea
2
Hartland, Trevor
2
Herbert, Stefan
2
Hoskinson, Sherry
2
Huber, Frank
2
Koenigstorfer, Joerg
2
Kuchar, Annika
2
Meyer, Frederik
2
Nachtigall, Corinna
2
Risch-Kerst, Mandy
2
Scassa, Teresa
2
Schöbitz, Birgit
2
Shi, Charlotte
2
Snyder, Kevin
2
Warnaby, Gary
2
more ...
less ...
Source
All
ECONIS (ZBW)
1
USB Cologne (EcoSocSci)
1
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Messung der Kommunikationseffizienz : eine Untersuchung am Beispiel von Guerilla Marketing-Maßnahmen
Reinhard, Bettina J.
-
2007
Persistent link: https://www.econbiz.de/10004924538
Saved in:
2
Messung der Kommunikationseffizienz : eine Untersuchung am Beispiel von Guerilla Marketing-Maßnahmen
Reinhard, Bettina J.
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003456645
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->