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subject:"Sportveranstaltung"
~isPartOf:"Competitive intelligence, analysis and strategy : creating organisational agility"
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Competitive intelligence, analysis and strategy : creating organisational agility
Reutlinger Diskussionsbeiträge zu Marketing und Management
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
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International journal of sports marketing & sponsorship
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Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport
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European Sport management quarterly : ESMQ
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European journal of marketing : EJM
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Journal of sport management : the official journal of the North American Society of Sport Management
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Ambush Marketing
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Gabler Research / Markenkommunikation und Beziehungsmarketing
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International journal of advertising : the quarterly review of marketing communications
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International journal of advertising : the review of marketing communications
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International journal of sport management and marketing : IJSMM
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Jahrbuch Marketing ... : Trendthemen und Tendenzen
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Journal of business research : JBR
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Journal of entrepreneurship, management and innovation : JEMI ; a quarterly journal of Nowy Sacz School of Business, National-Louis University
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Journal of marketing management : MM
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Journal of strategic marketing
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Management und Marketing im Sport : betriebswirtschaftliche Grundlagen und Anwendungen der Sportökonomie
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Markenkommunikation und Beziehungsmarketing
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Marketing im Sport : Grundlagen, Trends und internationale Perspektiven des modernen Sportmarketing
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Routledge sports marketing
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Schriftenreihe Causa Sport
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Sport zwischen Recht, Wirtschaftlichkeit und Kultur
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Strategies in sports marketing : technologies and emerging trends
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Protecting the olympic brand : winners and losers
Hartland, Trevor
;
Williams-Burnett, Nicola
- In:
Competitive intelligence, analysis and strategy : …
,
(pp. 167-180)
.
2013
Persistent link: https://www.econbiz.de/10009680257
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