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isPartOf:"International journal of sport management and marketing : IJSMM"
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International journal of sport management and marketing : IJSMM
Reutlinger Diskussionsbeiträge zu Marketing und Management
8
SpringerLink / Bücher
6
Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport
4
Sport marketing quarterly : preferred journal of the Sport Marketing Association
4
International journal of advertising : the quarterly review of marketing communications
3
International journal of sports marketing & sponsorship
3
Journal of advertising research
3
Journal of marketing communications
3
Journal of sport management : the official journal of the North American Society of Sport Management
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Markenkommunikation und Beziehungsmarketing
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Erlebniskommunikation : Erfolgsfaktoren für die Marketingpraxis
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European Sport management quarterly : ESMQ
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European journal of marketing : EJM
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Jahrbuch Marketing ... : Trendthemen und Tendenzen
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Marken- und Produktmanagement
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Menschen, Märkte, Medien, Management : Schriftenreihe
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Sport management review
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Sportmanagement : SPM
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SpringerBriefs in Business
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Wirtschaftswissenschaftliche Diskussionspapiere
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Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
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... für Dummies
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Advances in the study of entrepreneurship, innovation, and economic growth
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Advances in the study of entrepreneurship, innovation, and economic growth : a research annual
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Ambush Marketing
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Australasian marketing journal
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BIT online / Innovativ : Bibliothek, Information und Technologie
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Bank-Praktiker : rechtssicher, revisionsfest, risikogerecht
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Business horizons
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Competitive intelligence, analysis and strategy : creating organisational agility
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Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung
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Dresdner Beiträge zur Betriebswirtschaftslehre
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EconStor Conference Papers
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Entrepreneurial Marketing
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Erfolg mit nachhaltigen Eventkonzepten : Tagungsband zur 2. Konferenz für Eventforschung an der TU Chemnitz
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European research studies
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Expert journal of marketing
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Gabler Research
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Gabler Research / Markenkommunikation und Beziehungsmarketing
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Ambush marketing and the Olympic and Paralympic Marks Act : a national sponsor perspective
Ellis, Dana
;
Patry, Philippe
;
Séguin, Benoit
; …
- In:
International journal of sport management and marketing …
19
(
2019
)
3/4
,
pp. 184-207
Persistent link: https://www.econbiz.de/10012059510
Saved in:
2
The Olympic brand, ambush marketing and clutter
Séguin, Benoit
;
O'Reilly, Norm
- In:
International journal of sport management and marketing …
4
(
2008
)
1
,
pp. 62-84
Persistent link: https://www.econbiz.de/10003733463
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