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Deutschland
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Handelsmarke
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Lebensmitteleinzelhandel
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Consumer behaviour
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Food retailing
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Germany
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Berichte aus der Betriebswirtschaft
Journal of retailing and consumer services
61
International journal of retail & distribution management
24
The international review of retail, distribution and consumer research
22
SpringerLink / Bücher
21
Journal of business research : JBR
18
Journal of retailing
15
The journal of product & brand management
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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
12
European journal of operational research : EJOR
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Handelsforschung
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Gabler Edition Wissenschaft
9
International journal of production economics
9
Journal of agricultural & food industrial organization
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Journal of marketing
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Springer Proceedings in Business and Economics
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Jahrbuch der Absatz- und Verbrauchsforschung
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Journal of food products marketing
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Review of industrial organization : RIO
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Transportation research / E : an international journal
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European journal of marketing : EJM
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Journal of marketing management : MM
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Neue Ansätze in Markenforschung und Markenführung
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Research
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The journal of brand management : an international journal
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The journal of consumer marketing
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Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
6
Journal of marketing research : JMR
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Marketing : ZFP ; journal of research and management
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Marketing letters : a journal of research in marketing
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Reihe: Marketing, Handel und Management
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Report / Marketing Science Institute
6
Applied economics
5
Applied economics letters
5
Australasian marketing journal
5
European retail research
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Handelsmarken : Entwicklungstendenzen und Zukunftsperspektiven der Handelsmarkenpolitik
5
Handelsmarken : Zukunftsperspektiven der Handelsmarkenpolitik
5
Improving marketing strategies for private label products
5
Innovatives Markenmanagement
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
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ECONIS (ZBW)
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Einkaufsstättenprofilierung durch Handelsmarkenware des Lebensmitteleinzelhandels : ein gedächtnispsychologischer Erklärungsansatz
Siemer, Silke
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1999
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Als Ms. gedr.
Persistent link: https://www.econbiz.de/10001370962
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Die Profilierungsfunktion von Handelsmarken im Lebensmitteleinzelhandel : eine theoretische und empirische Analyse der deutschen Handelsmarkenpolitik aus Handels- und Kundensicht
Peters, Gerd
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1998
-
Als Ms. gedr
Persistent link: https://www.econbiz.de/10000666055
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