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isPartOf:"Wettbewerbsvorteile durch Online-Marketing : die strategischen Perspektiven elektronischer Märkte ; mit 6 Tabellen"
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Digitale Dienste
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Internet
6
Web-based service
6
Marketing
4
Theorie
4
Theory
4
Direct marketing
2
Direktmarketing
2
Online retailing
2
Online-Handel
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Advertising
1
Beziehungsmarketing
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Consumer behaviour
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Data protection
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German
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Fochler, Klaus
1
Gerth, Norbert
1
Hildebrand, Volker G.
1
Hünerberg, Reinhard
1
Link, Jörg
1
Tiedtke, Daniela
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Wettbewerbsvorteile durch Online-Marketing : die strategischen Perspektiven elektronischer Märkte ; mit 6 Tabellen
International journal of business process integration and management : IJBPIM
51
Information systems and e-business management : ISeB
38
International journal of business information systems : IJBIS
36
International journal of services technology and management
24
International journal of production research
20
Working paper / National Bureau of Economic Research, Inc.
19
NBER working paper series
18
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
17
Telecommunications policy : the international journal of digital economy, data sciences and new media
17
International journal of e-business research : an official publication of the Information Resources Management Association
16
SpringerLink / Bücher
15
Information systems research : ISR
14
Journal of management information systems : JMIS
14
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
12
NBER Working Paper
11
HMD : Praxis der Wirtschaftsinformatik
10
International journal of networking and virtual organisations : IJNVO
10
International journal of production economics
10
Electronic commerce research and applications
9
Enterprise information systems
9
European journal of operational research : EJOR
9
Europäische Hochschulschriften / 5
9
Information economics and policy : IEP
9
The service industries journal
9
Information technology and management
8
International journal of enterprise information systems : an official publication of the Information Resources Management Association
8
Journal of marketing theory and practice
8
Premier reference source
8
Business & information systems engineering : BISE ; the international journal of Wirtschaftsinformatik
7
Electronic commerce research
7
International journal of industrial organization
7
International journal of information technology and management : IJITM
7
International journal of services, economics and management
7
Journal of competition law & economics
7
Journal of retailing and consumer services
7
Network economics for Next Generation Networks : 6th International Workshop on Internet Charging and QoS Technologies, ICQT 2009, Aachen, Germany, May 11-15, 2009 ; proceedings
7
Business information systems : 11th international conference, BIS 2008, Innsbruck, Austria, May 5-7, 2008 ; proceedings
6
CESifo working papers
6
CSIO working papers
6
Decision support systems : DSS ; the international journal
6
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1
Sicherheitstechnologische Entwicklungen im Online-Marketing
Fochler, Klaus
- In:
Wettbewerbsvorteile durch Online-Marketing : die …
,
(pp. 261-290)
.
1998
Persistent link: https://www.econbiz.de/10001305030
Saved in:
2
Bedeutung des Online-Marketing für die Distributionspolitik
Gerth, Norbert
- In:
Wettbewerbsvorteile durch Online-Marketing : die …
,
(pp. 136-181)
.
1998
Persistent link: https://www.econbiz.de/10001305035
Saved in:
3
Bedeutung von Online-Medien für das Direktmarketing
Hünerberg, Reinhard
- In:
Wettbewerbsvorteile durch Online-Marketing : die …
,
(pp. 107-133)
.
1998
Persistent link: https://www.econbiz.de/10001305036
Saved in:
4
Bedeutung des Online-Marketing für die Kommunikationspolitik
Tiedtke, Daniela
- In:
Wettbewerbsvorteile durch Online-Marketing : die …
,
(pp. 76-106)
.
1998
Persistent link: https://www.econbiz.de/10001305037
Saved in:
5
Kundenbindung mit Online-Marketing
Hildebrand, Volker G.
- In:
Wettbewerbsvorteile durch Online-Marketing : die …
,
(pp. 53-73)
.
1998
Persistent link: https://www.econbiz.de/10001305038
Saved in:
6
Zur zukünftigen Entwicklung des Online-Marketing
Link, Jörg
- In:
Wettbewerbsvorteile durch Online-Marketing : die …
,
(pp. 2-34)
.
1998
Persistent link: https://www.econbiz.de/10001305040
Saved in:
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