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~subject:"Schätzung"
~subject:"Sportmarketing"
~person:"Hambrick, Marion E."
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Schätzung
Sportmarketing
Ball game
2
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2
Sports marketing
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Arbeitsgruppe
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Brand management
1
Consumer behaviour
1
Konsumentenverhalten
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Markenführung
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minor league baseball
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niche sports
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product attributes
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Hambrick, Marion E.
Price, Joseph
10
Pope, Devin G.
9
Wolfers, Justin
9
Cornaglia, Francesca
4
Feldman, Naomi E.
4
Humphreys, Brad R.
4
Paul, Rodney J.
4
Shuv-Ami, Avichai
4
Gould, Eric D.
3
Havard, Cody T.
3
Mueller, Steffen Q.
3
Shi, Mengze
3
Simmons, Jason M.
3
Thrassou, Alkis
3
Vrontis, Demetris
3
Weinbach, Andrew P.
3
Winter, Eyal
3
Yang, Yupin
3
Zhang, James J.
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Amanpreet Singh
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Ballouli, Khalid
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Braunstein-Minkove, Jessica R.
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Greenwell, T. Christopher
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Haupert, Michael J.
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Hopwood, Maria
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Itani, Maher N.
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Johnson, Candon
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Logan, Trevon D.
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Maennig, Wolfgang
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Mielke, Gabriele
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Murray, James
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Nagel, Mark S.
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Naraine, Michael L.
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Rai, Jaskirat Singh
2
Shapiro, Stephen L.
2
Soebbing, Brian P.
2
Sukhdial, Ajay
2
Tyler, B. David
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Wang, Jerred Junqi
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International journal of sport management and marketing : IJSMM
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
1
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ECONIS (ZBW)
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Consumption of niche sports : understanding which product attributes predict consumption across different levels of team identification
Simmons, Jason M.
;
Greenwell, T. Christopher
;
Thorn, …
- In:
International journal of sport management and marketing …
13
(
2013
)
3/4
,
pp. 239-256
Persistent link: https://www.econbiz.de/10010391200
Saved in:
2
Spectator support : examining the attributes that differentiate niche from mainstream sport
Greenhalgh, Greg P.
;
Simmons, Jason M.
;
Hambrick, Marion E.
- In:
Sport marketing quarterly : preferred journal of the …
20
(
2011
)
1
,
pp. 41-52
Persistent link: https://www.econbiz.de/10009231830
Saved in:
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