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~type_genre:"No longer published / No longer aquired"
~type_genre:"Dissertation u.a. Prüfungsschriften"
~person:"Ahlström, Christian"
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USB Cologne (EcoSocSci)
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Der Erfolg von Handelsmarken : welche Strategien die Position der Marke stärken ; Ergebnisse einer umfangreichen Studie
Ahlström, Christian
;
Gesper, Tilo
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2007
Persistent link: https://www.econbiz.de/10004889430
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