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type_genre:"Non-commercial literature"
~subject:"Konsumentenverhalten"
~isPartOf:""Issues in development" seminar series"
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Advertising
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Consumer behaviour
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Simbabwe
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"Issues in development" seminar series
"Issues in development" seminar series
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Arbeitspapier / Institut für Marketing, Universität Mannheim
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Discussion papers / Wissenschaftszentrum Berlin für Sozialforschung, Abteilung Wettbewerbsfähigkeit und Industrieller Wandel ; Abteilung Marktprozesse und Steuerung ; Arbeitsgruppe Institutionen, Staaten, Märkte ; Abteilung Wettbewerb und Innovation ; Abteilung Verhalten auf Märkten; Forschungsprofessur The Future of Fiscal Federalism ; Forschungs-Gruppe Wettbewerb und Innovation : Schwerpunkt II Märkte und Politik
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The language of advertising and its socio- cultural implications for the consumer
Pongweni, Alec J.
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1983
Persistent link: https://www.econbiz.de/10000717463
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