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~person:"Melewar, T. C."
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Search: subject_exact:"Herkunftsbezeichnung"
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Designation of origin
7
Herkunftsbezeichnung
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Brand image
4
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Markenimage
4
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Melewar, T. C.
Krishna, Kala
22
Diamantopoulos, Adamantios
20
Hayakawa, Kazunobu
19
Cadot, Olivier
18
Medalla, Erlinda M.
18
De Melo, Jaime
16
Mattoo, Aaditya
15
Bruwer, Johan
14
Giraldi, Janaina de Moura Engracia
12
Papadopoulos, Nicolas G.
12
Estevadeordal, Antoni
11
Benner, Eckhard
10
Huysmans, Martijn
10
Ju, Jiandong
10
Stepchenkova, Svetlana
10
Wey, Christian
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Inama, Stefano
9
Krueger, Anne O.
9
Magnusson, Peter
9
Mukunoki, Hiroshi
9
Phau, Ian
9
Aichner, Thomas
8
Alvarez, Maria D.
8
Balabanis, George
8
Blakeney, Michael
8
Brenton, Paul
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De Nisco, Alessandro
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Fischer, Wolfgang Chr.
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Haucap, Justus
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Menapace, Luisa
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Portugal-Pérez, Alberto
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Roy, Devesh
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Subramanian, Arvind
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Westjohn, Stanford A.
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Astous, Alain d'
7
Becker, Tilman
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Chen, Maggie Xiaoyang
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Grote, Ulrike
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Journal of business research : JBR
2
Corporate reputation review : an international journal
1
International journal of business and globalisation : IJBG
1
International marketing review
1
Journal of destination marketing & management
1
Journal of vacation marketing : an international journal
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ECONIS (ZBW)
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1
Exploring Czechs' and Greeks' mental associations of London : a tourist destination or a place to live in?
Stylidis, Dimitrios
;
Cherifi, Barbora
;
Melewar, T. C.
- In:
Journal of destination marketing & management
19
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012548402
Saved in:
2
Territorial brand management : beer, authenticity, and sense of place
Melewar, T. C.
;
Skinner, Heather
- In:
Journal of business research : JBR
116
(
2020
),
pp. 680-689
Persistent link: https://www.econbiz.de/10012257669
Saved in:
3
Promissing the dream : changing destination image of London through the effect of website place
Foroudi, Pantea
;
Akarsu, Tugra Nazlil
;
Ageeva, Elena
; …
- In:
Journal of business research : JBR
83
(
2018
),
pp. 97-110
Persistent link: https://www.econbiz.de/10011775953
Saved in:
4
Country branding emerging from citizens' emotions and the perceptions of competitive advantage : the case of Malaysia
Norbani Che Ha
;
Bang, Nguyen
;
Wan Kalthom Yahya
; …
- In:
Journal of vacation marketing : an international journal
22
(
2016
)
1
,
pp. 13-28
Persistent link: https://www.econbiz.de/10011539975
Saved in:
5
Editorial: nation branding : issues, insights and impacts
Melewar, T. C.
- In:
Corporate reputation review : an international journal
16
(
2013
)
1
,
pp. 5-6
Persistent link: https://www.econbiz.de/10009741998
Saved in:
6
Nation branding and integrated marketing communications : an ASEAN perspective
Dinnie, Keith
;
Melewar, T. C.
;
Seidenfuss, Kai-Uwe
; …
- In:
International marketing review
27
(
2010
)
4
,
pp. 388-403
Persistent link: https://www.econbiz.de/10008696655
Saved in:
7
In-group and out-group orientations and their relation to formation of Country of Origin Image stereotypes
Balabanis, George
;
Mueller, Rene Dentiste
;
Melewar, T. C.
- In:
International journal of business and globalisation : IJBG
1
(
2007
)
3
,
pp. 328-344
Persistent link: https://www.econbiz.de/10003928283
Saved in:
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