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~type_genre:"Reprint"
~isPartOf:"The international library of critical writings in economics"
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The international library of critical writings in economics
The evolution of brands : from signals of quality to storehouses of trust
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Brand management ; Vol. 2
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Brand management ; Vol. 1
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Cross-cultural and critical perspectives on brands
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Measuring and managing brands
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Brand management ; Vol. 3
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Brand management ; Vol. 4
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International marketing ; Vol. 2
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Accounting theory ; Vol. 3
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An Elgar reference collection
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Kommunikationsmanagement im Wandel : Beiträge aus 10 Jahren =mcminstitute
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Marketing-mix strategies - product strategy and promotion strategy
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The later years of the International Accounting Standards Committee
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Theoretical and empirical perspectives in critical marketing studies
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The economics of intellectual property
Towse, Ruth
(
contributor
);
Holzhauer, Rudi
(
contributor
)
-
2002
Persistent link: https://www.econbiz.de/10001632848
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