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Affective and cognitive components of attitudes in high-stakes decisions : an application of the theory of planned behavior to hormone replacement therapy use
King Schaller, Tracey
;
Malhotra, Naresh K.
- In:
Psychology & marketing
32
(
2015
)
6
,
pp. 678-695
Persistent link: https://www.econbiz.de/10011288556
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