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isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion"
~subject:"Emerging economies"
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Asia Pacific journal of marketing and logistics
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
International journal of consumer studies
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Understanding the role of prior product knowledge to information search : an application of process theory to the Indian market
Awashty, Dheeraj
;
Banerjee, Arindam
;
Banerjee, Bibek
- In:
Asia Pacific journal of marketing and logistics
24
(
2012
)
2
,
pp. 257-287
Persistent link: https://www.econbiz.de/10009548767
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