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~person:"Fornell, Claes"
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Fornell, Claes
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Journal of marketing
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ECONIS (ZBW)
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1
Information technology, customer satisfaction, and profit : theory and evidence
Mithas, Sunil
;
Krishnan, Mayuram S.
;
Fornell, Claes
- In:
Information systems research : ISR
27
(
2016
)
1
,
pp. 166-181
Persistent link: https://www.econbiz.de/10011460172
Saved in:
2
Stock returns on customer satisfaction do beat the market : gauging the effectof a marketing intangible
Fornell, Claes
;
Morgeson, Forrest V., III.
;
Hult, G. …
- In:
Journal of marketing
80
(
2016
)
5
,
pp. 92-107
Persistent link: https://www.econbiz.de/10011591206
Saved in:
3
An abnormally abnormal intangible : stock returns on customer satisfaction
Fornell, Claes
;
Morgeson, Forrest V., III.
;
Hult, G. …
- In:
Journal of marketing
80
(
2016
)
5
,
pp. 122-125
Persistent link: https://www.econbiz.de/10011591216
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