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~person:"Friedrichsen, Mike"
~person:"Hassenzahl, Marc"
~person:"Kirk, Colleen P."
~person:"Albers, Sönke"
~isPartOf:"Journal of advertising research"
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Journal of advertising research
A research agenda for economic psychology
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Digital transformation in journalism and news media : media management, media convergence and globalization
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Journal of retailing and consumer services
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Zwischen Marktversagen und Medienvielfalt : Medienmärkte im Fokus neuer medienökonomischer Anwendungen ; [... Workshop ... "Vom Theorien-Diskurs zur Theorien-Anwendung! - Anwendung und Erklärungspotenzial theoretischer Ansätze für medienökonomische Fragestellungen" ...]
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i-com : journal of interactive media
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How do digital natives and digital immigrants respond differently to interactivity online : a model for predicting consumer attitudes and intentions to use digital information prod...
Kirk, Colleen P.
;
Chiagouris, Larry
;
Lala, Vishal
; …
- In:
Journal of advertising research
55
(
2015
)
1
,
pp. 81-94
Persistent link: https://www.econbiz.de/10010520786
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