//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Journal of international marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"International marketing"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
International marketing
121
Internationales Marketing
121
Consumer behaviour
39
Konsumentenverhalten
39
Brand management
27
Markenführung
27
Globalisierung
19
Globalization
19
Marketing management
19
Marketingmanagement
19
Multinationales Unternehmen
18
Transnational corporation
18
Brand image
17
Markenimage
17
Beziehungsmarketing
16
Export
16
Relationship marketing
16
Firm performance
15
Unternehmenserfolg
15
Welt
15
World
15
Emerging economies
13
Schwellenländer
13
global brands
11
Cultural identity
10
Kulturelle Identität
10
Brand
9
China
9
International market entry
9
Internationaler Markteintritt
9
Markenartikel
9
USA
9
United States
9
Export sector
8
Exportwirtschaft
8
export performance
8
international marketing
8
Internet marketing
7
Lieferantenmanagement
7
Online-Marketing
7
more ...
less ...
Online availability
All
Undetermined
49
Free
2
Type of publication
All
Article
118
Book / Working Paper
3
Type of publication (narrower categories)
All
Article in journal
120
Aufsatz in Zeitschrift
120
Collection of articles of several authors
2
Sammelwerk
2
Aufsatzsammlung
1
Graue Literatur
1
Non-commercial literature
1
more ...
less ...
Language
All
English
121
Author
All
Diamantopoulos, Adamantios
6
Magnusson, Peter
5
Westjohn, Stanford A.
5
Hewett, Kelly
4
Riefler, Petra
4
Robson, Matthew J.
4
Coulter, Robin A.
3
Davvetas, Vasileios
3
Douglas, Susan P.
3
Griffith, David A.
3
Grinstein, Amir
3
Hultman, Magnus
3
Katsikeas, Constantine S.
3
Kumar, V.
3
Leonidou, Leonidas C.
3
Nijssen, E. J.
3
Palmatier, Robert W.
3
Strizhakova, Yuliya
3
Taylor, Charles Raymond
3
Alden, Dana
2
Boso, Nathaniel
2
Cadogan, John W.
2
Christodoulides, Paul
2
Fotiadis, Thomas A.
2
Guo, Xiaoling
2
Kuivalainen, Olli
2
Lehmann, Donald R.
2
Ozsomer, Aysegul
2
Papadopoulos, Nicolas G.
2
Price, Linda L.
2
Schlegelmilch, Bodo B.
2
Selasinsky, Maren von
2
Shi, Linda Hui
2
Sichtmann, Christina
2
Sousa, Carlos M. P.
2
Steenkamp, Jan-Benedict E. M.
2
Theodosiou, Marios
2
Zdravkovic, Srdan
2
Zeriti, Athina
2
Zou, Shaoming
2
more ...
less ...
Published in...
All
Journal of international marketing
International marketing review
131
Journal of global marketing
111
Journal of business research : JBR
104
International business review : the official journal of the European International Business Academy
44
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
43
Europäische Hochschulschriften / 5
42
SpringerLink / Bücher
42
Advances in international marketing
39
Industrial marketing management : the international journal for industrial and high-tech firms
38
Journal of international consumer marketing
33
Handbook of research in international marketing
26
Journal of euromarketing
26
Management international review : mir ; journal of international business
25
The journal of brand management : an international journal
25
Asia Pacific journal of marketing and logistics
24
European journal of marketing : EJM
24
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
23
Journal of the Academy of Marketing Science
19
International journal of advertising : the quarterly review of marketing communications
18
Journal of strategic marketing
18
The SAGE handbook of international marketing
18
Gabler Edition Wissenschaft
17
The journal of business & industrial marketing
17
Springer eBook Collection
16
Herausforderungen der internationalen marktorientierten Unternehmensführung : Festschrift für Reinhard Hünerberg
15
Journal of world business : JWB
15
The journal of product & brand management
15
Arbeitspapier / Institut für Marketing, Universität Mannheim
14
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
14
European journal of international management : EJIM
14
Handbook of research on international advertising
14
Journal of macromarketing : examining the interactions among markets, marketing, and society
14
Journal of marketing
14
Marketing intelligence & planning
14
International journal of business and globalisation : IJBG
13
International marketing ; Vol. 1
13
International marketing ; Vol. V
13
Journal of marketing management : MM
13
Research handbook on export marketing
13
more ...
less ...
Source
All
ECONIS (ZBW)
121
Showing
101
-
121
of
121
Sort
Relevance
Date (newest first)
Date (oldest first)
101
Cultural brands from emerging markets : brand image across host and home countries
Guzman, Francisco
;
Paswan, Audesh K.
- In:
Journal of international marketing
17
(
2009
)
3
,
pp. 71-86
Persistent link: https://www.econbiz.de/10003889918
Saved in:
102
Special issue on the performance implications of international marketing strategy
2009
Persistent link: https://www.econbiz.de/10003936316
Saved in:
103
Export product strategy fit and performance : an empirical investigation
Hultman, Magnus
;
Robson, Matthew J.
;
Katsikeas, …
- In:
Journal of international marketing
17
(
2009
)
4
,
pp. 1-23
Persistent link: https://www.econbiz.de/10003936319
Saved in:
104
When does international marketing standardization matter to firm performance?
Schilke, Oliver
;
Reimann, Martin
;
Thomas, Jacquelyn S.
- In:
Journal of international marketing
17
(
2009
)
4
,
pp. 24-46
Persistent link: https://www.econbiz.de/10003936340
Saved in:
105
Relationship capabilities, quality, and innovation as determinants of export performance
Lages, Luis Filipe
;
Silva, Graça
;
Styles, Chris
- In:
Journal of international marketing
17
(
2009
)
4
,
pp. 47-70
Persistent link: https://www.econbiz.de/10003936344
Saved in:
106
Export market-oriented behavior and export performance : quadratic and moderating effects under differing degrees of market dynamism and internationalization
Cadogan, John W.
;
Kuivalainen, Olli
;
Sundqvist, Sanna
- In:
Journal of international marketing
17
(
2009
)
4
,
pp. 71-89
Persistent link: https://www.econbiz.de/10003936359
Saved in:
107
Subsidiary use of foreign marketing knowledge
Roth, Martin S.
;
Jayachandran, Satish
;
Dakhli, Mourad
; …
- In:
Journal of international marketing
17
(
2009
)
1
,
pp. 1-29
Persistent link: https://www.econbiz.de/10003859507
Saved in:
108
Package design as a communications vehicle in cross-cultural values shopping
Limon, Yonca
;
Kahle, Lynn R.
;
Orth, Ulrich R.
- In:
Journal of international marketing
17
(
2009
)
1
,
pp. 30-57
Persistent link: https://www.econbiz.de/10003859516
Saved in:
109
Conjoining international marketing and relationship marketing : exploring consumers' cross-border service relationships
Nijssen, E. J.
;
Herk, Hester van
- In:
Journal of international marketing
17
(
2009
)
1
,
pp. 91-115
Persistent link: https://www.econbiz.de/10003859527
Saved in:
110
Cosmopolitanism, consumer ethnocentrism, and materialism : an eight-country study of antecedents and outcomes
Cleveland, Mark
;
Laroche, Michael
;
Papadopoulos, Nicolas G.
- In:
Journal of international marketing
17
(
2009
)
1
,
pp. 116-146
Persistent link: https://www.econbiz.de/10003859529
Saved in:
111
Challenging the conceptualization and measurement of distance and international experience in entry mode choice research
Dow, Douglas
;
Larimo, Jorma
- In:
Journal of international marketing
17
(
2009
)
2
,
pp. 74-98
Persistent link: https://www.econbiz.de/10003891584
Saved in:
112
Global brand purchase likelihood : a critical synthesis and an integrated conceptual framework
Ozsomer, Aysegul
;
Altaras, Selin
- In:
Journal of international marketing
16
(
2008
)
4
,
pp. 1-28
Persistent link: https://www.econbiz.de/10003813587
Saved in:
113
The structure of survey-based brand metrics
Lehmann, Donald R.
;
Keller, Kevin Lane
;
Farley, John U.
- In:
Journal of international marketing
16
(
2008
)
4
,
pp. 29-56
Persistent link: https://www.econbiz.de/10003813588
Saved in:
114
Branded products as a passport to global citizenship : perspectives from developed and developing countries
Strizhakova, Yuliya
;
Coulter, Robin A.
;
Price, Linda L.
- In:
Journal of international marketing
16
(
2008
)
4
,
pp. 57-85
Persistent link: https://www.econbiz.de/10003813590
Saved in:
115
A cultural approach to branding in the global marketplace
Cayla, Julien
;
Arnould, Eric J.
- In:
Journal of international marketing
16
(
2008
)
4
,
pp. 86-112
Persistent link: https://www.econbiz.de/10003813592
Saved in:
116
Cognitive and affective reactions of US consumers to global brands
Dimofte, Claudiu V.
;
Johansson, Johny K.
;
Ronkainen, …
- In:
Journal of international marketing
16
(
2008
)
4
,
pp. 113-135
Persistent link: https://www.econbiz.de/10003813593
Saved in:
117
Special issue on branding in the global marketplace
2008
Persistent link: https://www.econbiz.de/10003813596
Saved in:
118
Factors that influence multinational corporations' control of their operations in foreign markets : an empirical investigation
Dong, Beibei
;
Zou, Shaoming
;
Taylor, Charles Raymond
- In:
Journal of international marketing
16
(
2008
)
1
,
pp. 98-119
Persistent link: https://www.econbiz.de/10003771408
Saved in:
119
The complexities of perceived risk in cross-cultural services marketing
Keh, Hean Tat
;
Sun, Jin
- In:
Journal of international marketing
16
(
2008
)
1
,
pp. 120-146
Persistent link: https://www.econbiz.de/10003771409
Saved in:
120
International standardization of channel management and its behavioral and performance outcomes
Shoham, Aviv
;
Makovec Brencic, Maja
;
Virant, Vesna
; …
- In:
Journal of international marketing
16
(
2008
)
2
,
pp. 120-151
Persistent link: https://www.econbiz.de/10003735802
Saved in:
121
Consumer world-mindedness, social-mindedness, and store image
Nijssen, E. J.
;
Douglas, Susan P.
- In:
Journal of international marketing
16
(
2008
)
3
,
pp. 84-107
Persistent link: https://www.econbiz.de/10003766136
Saved in:
First
Prev
1
2
3
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->