//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
person:"Diamantopoulos, Adamantios"
~isPartOf:"Journal of the Academy of Marketing Science"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"International marketing"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Brand
1
Brand extension
1
Brand extension success
1
Brand image
1
Brand management
1
Brand origin image
1
Brand origin-extension fit
1
Consumer behaviour
1
Designation of origin
1
Erfolgsfaktor
1
Herkunftsbezeichnung
1
International marketing
1
Internationales Marketing
1
Konsumentenverhalten
1
Markenartikel
1
Markenführung
1
Markenimage
1
Markentransfer
1
Perceived brand globalness
1
Success factor
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Diamantopoulos, Adamantios
Aksoy, Lerzan
1
Arnold, Mark J.
1
Arunachalam, S.
1
Buckley, Peter J.
1
Casson, Mark
1
Cavusgil, Erin
1
Cavusgil, S. Tamer
1
Chabowski, Brian R.
1
Chang, Sue Ryung
1
Chen, Haipeng
1
Dass, Mayukh
1
Erdem, Tülin
1
Fürst, Andreas
1
Giannetti, Verdiana
1
Hirschman, Elizabeth Caldwell
1
Homburg, Christian
1
Houston, Mark B.
1
Hult, G. Tomas M.
1
Kalaignanam, Kartik
1
Katsikeas, Constantine S.
1
Keiningham, Timothy
1
Klein, Saul
1
Kotabe, Masaaki
1
Kuehnl, Christina
1
Lim, Dominic S. K.
1
Magnusson, Peter
1
Mazodier, Marc
1
Mithas, Sunil
1
Mol, Michael J.
1
Moon, Sangkil
1
Morgan, Neil A.
1
Morgeson, Forrest V.
1
Murray, Janet Y.
1
Oh, Chang Hoon
1
Parente, Ronaldo Couto
1
Pedada, Kiran
1
Rezaee, Amir
1
Rubera, Gaia
1
Rugman, Alan M.
1
more ...
less ...
Published in...
All
Journal of the Academy of Marketing Science
Journal of international marketing
6
Journal of business research : JBR
5
Europe in the global competition : problems - markets - strategies
1
Europe's challenges : economic efficiency and social solidarity
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International marketing review
1
Journal of global marketing
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Journal of strategic marketing
1
Measurement and research methods in international marketing
1
Research paper series / Aston Business School Research Institute
1
The impact of theory on representations of the consumer and the marketing organisation
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
The impact of perceived brand globalness, brand origin image, and brand origin-extension fit on brand extension success
Sichtmann, Christina
;
Diamantopoulos, Adamantios
- In:
Journal of the Academy of Marketing Science
41
(
2013
)
5
,
pp. 567-585
Persistent link: https://www.econbiz.de/10010126677
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->