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subject:"Wettbewerbsstrategie"
~type_genre:"Textbook"
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Search: subject_exact:"Internationale Markteintrittsstrategie"
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Wettbewerbsstrategie
International market entry
62
Internationaler Markteintritt
62
Multinationales Unternehmen
37
Transnational corporation
35
International marketing
29
Internationales Marketing
29
Internationales Management
22
Management
22
Welt
18
World
18
Globalisierung
17
Globalization
17
Deutschland
11
Germany
11
Theorie
11
Theory
11
International market
10
Internationaler Markt
10
Interkulturelles Management
9
International business
9
International management
9
Internationale Geschäftsbeziehungen
9
Betriebswirtschaftslehre
8
Competitive strategy
8
Cross-cultural management
8
Markteintrittsstrategie
8
Business economics
7
International business research
7
International competition
7
Internationale Betriebswirtschaftslehre
7
Internationaler Wettbewerb
7
Internationalisierung
7
Marketingmanagement
6
Strategisches Management
6
Welthandel
6
Weltwirtschaft
6
Marketing management
5
USA
5
Auslandsgeschäft
4
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Book / Working Paper
8
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Textbook
Article in journal
67
Aufsatz in Zeitschrift
67
Aufsatz im Buch
35
Book section
35
Hochschulschrift
24
Thesis
23
Collection of articles of several authors
20
Sammelwerk
20
Graue Literatur
18
Non-commercial literature
18
Case study
13
Fallstudie
13
Working Paper
10
Aufsatzsammlung
9
Arbeitspapier
8
Konferenzschrift
8
Lehrbuch
8
Bibliografie enthalten
6
Bibliography included
6
Conference proceedings
6
Advisory report
2
Bibliografie
2
Fallstudiensammlung
2
Guidebook
2
Gutachten
2
Ratgeber
2
Collection of articles written by one author
1
Company information
1
Firmeninformation
1
Glossar enthalten
1
Glossary included
1
Handbook
1
Handbuch
1
Market information
1
Marktinformation
1
Sammlung
1
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Language
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English
8
Author
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Gamble, John E.
2
McFarlin, Dean B.
2
Strickland, Alonzo J.
2
Sweeney, Paul D.
2
Thompson, Arthur A.
2
Bartlett, Christopher A.
1
Conklin, David W.
1
Czinkota, Michael R.
1
Peng, Mike W.
1
Quelch, John A.
1
Ronkainen, Ilkka A.
1
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Institution
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Richard Ivey School of Business
1
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The Harcourt College Publishers series in management
1
The Ivey casebook series
1
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ECONIS (ZBW)
8
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Global marketing management : a casebook
Quelch, John A.
(
contributor
); …
-
2006
-
5. ed.
Persistent link: https://www.econbiz.de/10002731223
Saved in:
2
Strategy : winning in the marketplace
Thompson, Arthur A.
;
Gamble, John E.
;
Strickland, Alonzo J.
-
2006
-
2. ed., internat. ed.
Persistent link: https://www.econbiz.de/10002617249
Saved in:
3
Global Strategy
Peng, Mike W.
-
2006
-
Internat. student ed.
Persistent link: https://www.econbiz.de/10003064840
Saved in:
4
International management : strategic opportunities and cultural challenges
McFarlin, Dean B.
;
Sweeney, Paul D.
-
2006
-
3. ed.
Persistent link: https://www.econbiz.de/10013501230
Saved in:
5
Cases in the environment of business : international perspectives
Conklin, David W.
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10013547645
Saved in:
6
Strategy : winning in the marketplace ; core concepts, analytical tools, cases
Thompson, Arthur A.
;
Gamble, John E.
;
Strickland, Alonzo J.
-
2004
Persistent link: https://www.econbiz.de/10001851732
Saved in:
7
International management : strategic opportunities and cultural challenges
McFarlin, Dean B.
;
Sweeney, Paul D.
-
2003
-
2nd ed.
Persistent link: https://www.econbiz.de/10001693801
Saved in:
8
Best practices in international business
Czinkota, Michael R.
(
contributor
); …
-
2001
Persistent link: https://www.econbiz.de/10001549185
Saved in:
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