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~person:"Griffith, David A."
~person:"Cavusgil, S. Tamer"
~subject:"Emerging economies"
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Emerging economies
International marketing
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Internationales Marketing
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Griffith, David A.
Cavusgil, S. Tamer
Schaffmeister, Niklas
5
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4
Kara, Ali
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Zou, Shaoming
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Journal of international marketing
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Middle-class consumers in emerging markets : conceptualization, propositions, and implications for international marketers
Cavusgil, S. Tamer
;
Deligonul, Seyda
;
Kardes, Ilke
; …
- In:
Journal of international marketing
26
(
2018
)
3
,
pp. 94-108
Persistent link: https://www.econbiz.de/10011924488
Saved in:
2
Doing business in emerging markets : entry and negotiation strategies
Cavusgil, S. Tamer
;
Ghauri, Pervez N.
;
Agarwal, Milind R.
-
2002
Persistent link: https://www.econbiz.de/10001665241
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