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isPartOf:"Journal of marketing management : MM"
~isPartOf:"Academy of Management journal : AMJ"
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Using response behaviour theory to solicit survey participation in consumer research : an empirical study
Evangelista, Felicitas
;
Poon, Patrick
;
Albaum, Gerald S.
- In:
Journal of marketing management : MM
28
(
2012
)
9/10
,
pp. 1174-1189
Persistent link: https://www.econbiz.de/10009615197
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