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Konsumentenverhalten
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Product differentiation
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Advances in applied economic research : proceedings of the 2016 International Conference on Applied Economics (ICOAE)
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ECONIS (ZBW)
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Using demographic variables to determine target segments in binary logit models
Ganbaatar, Tsend-Ayush
- In:
Advances in applied economic research : proceedings of …
,
(pp. 193-224)
.
2017
Persistent link: https://www.econbiz.de/10011744024
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2
A regime-switching model of cyclical category buying
Park, Sungho
;
Gupta, Sachin
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
3
,
pp. 469-480
Persistent link: https://www.econbiz.de/10009160791
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3
Examining demand elasticities in Hanemann's framework : a theoretical and empirical analysis
Mehta, Nitin
;
Chen, Xinlei
;
Narasimhan, Om
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
3
,
pp. 422-437
Persistent link: https://www.econbiz.de/10003984300
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