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~person:"Ojasalo, Jukka"
~person:"Ivens, Björn Sven"
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Search: subject_exact:"KAM (Key-account management)"
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Key account management
13
Key-Account-Management
13
Lieferantenmanagement
5
Supplier relationship management
5
Beziehungsmarketing
4
Relationship marketing
4
Research
2
Selling
2
Strategic management
2
Strategisches Management
2
Theorie
2
Theory
2
Verkauf
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1
B-to-B-Marketing
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Bibliometrics
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Business network
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Business-to-business marketing
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Capability approach
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Corporate culture
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Frame analysis
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Germany
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English
13
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Ojasalo, Jukka
Ivens, Björn Sven
Zupancic, Dirk
12
Pardo, Catherine
10
Sieck, Hartmut
10
Belz, Christian
9
Cheverton, Peter
9
Müllner, Markus
9
Homburg, Christian
7
Jensen, Ove
7
Ryals, Lynette J.
7
Senn, Christoph
7
Tzempelikos, Nektarios
7
Wilson, Kevin
7
Yip, George S.
7
Gounaris, Spiros
6
Niersbach, Barbara
6
Woodburn, Diana
6
Salojärvi, Hanna
5
Schlüter, Andrea
5
Davies, Iain A.
4
Guenzi, Paolo
4
Guesalaga, Rodrigo
4
Heinrich, Stephan
4
Lacoste, Sylvie
4
Richards, Keith A.
4
Schiele, Holger
4
Sidow, Hans D.
4
Storbacka, Kaj
4
Wengler, Stefan
4
Al-Husan, Faten Baddar
3
Davies, Mark
3
Dekker, David J.
3
Droll, Mathias
3
Jones, Eli
3
Lenney, Peter
3
Matsuoka, Kohsuke
3
McDonald, Malcolm
3
Nätti, Satu
3
Rogers, Beth
3
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Institution
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Svenska Handelshögskolan <Helsinki>
2
Published in...
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Industrial marketing management : the international journal for industrial and high-tech firms
5
Meddelanden från Svenska Handelshögskolan
3
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
2
Handbook of strategic account management : a comprehensive resource
1
The IMP journal
1
The journal of business & industrial marketing
1
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ECONIS (ZBW)
13
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1
The cultural factors in global account management : the case of Indian buyers and German suppliers
Kadam, Nayan
;
Niersbach, Barbara
;
Ivens, Björn Sven
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 353-366
Persistent link: https://www.econbiz.de/10013539270
Saved in:
2
An identity perspective of key account managers as paradoxical relationship managers
Pardo, Catherine
;
Ivens, Björn Sven
;
Niersbach, Barbara
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 355-372
Persistent link: https://www.econbiz.de/10012290742
Saved in:
3
Key account management as a firm capability
Ivens, Björn Sven
;
Leischnig, Alexander
;
Pardo, Catherine
- In:
Industrial marketing management : the international …
74
(
2018
),
pp. 39-49
Persistent link: https://www.econbiz.de/10011942229
Saved in:
4
Firm-internal key account management networks : framework, case study, avenues for future research
Ivens, Björn Sven
;
Pardo, Catherine
;
Niersbach, Barbara
; …
- In:
Industrial marketing management : the international …
58
(
2016
),
pp. 102-113
Persistent link: https://www.econbiz.de/10011549373
Saved in:
5
Managerial implications of research on inter-organizational interfaces : the case of key account management
Ivens, Björn Sven
;
Pardo, Catherine
- In:
The IMP journal
10
(
2016
)
1
,
pp. 25-49
Persistent link: https://www.econbiz.de/10011895390
Saved in:
6
Key account management : selling? : providing services? ... : or both?
Ivens, Björn Sven
;
Niersbach, Barbara
;
Pardo, Catherine
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
32
(
2015
)
6
,
pp. 70-78
Persistent link: https://www.econbiz.de/10011559972
Saved in:
7
Differentiation and alignment in KAM implementation
Pardo, Catherine
;
Ivens, Björn Sven
;
Wilson, Kevin
- In:
Industrial marketing management : the international …
43
(
2014
)
7
,
pp. 1136-1145
Persistent link: https://www.econbiz.de/10010439594
Saved in:
8
The role of key account management in marketing and sales intelligence
Ivens, Björn Sven
;
Pardo, Catherine
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
31
(
2014
)
4
,
pp. 32-40
Persistent link: https://www.econbiz.de/10010390903
Saved in:
9
Strategic account management processes at corporate, relationship and annual level
Ojasalo, Jukka
- In:
Handbook of strategic account management : a …
,
(pp. 461-494)
.
2014
Persistent link: https://www.econbiz.de/10010341882
Saved in:
10
Are key account relationships different? : empirical results on supplier strategies and customer reactions
Ivens, Björn Sven
;
Pardo, Catherine
- In:
Industrial marketing management : the international …
36
(
2007
)
4
,
pp. 470-782
Persistent link: https://www.econbiz.de/10003469152
Saved in:
11
Customer commitment and key account management
Ojasalo, Jukka
(
contributor
)
-
2000
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001536529
Saved in:
12
Key account management and quality in business-to-business relationships
Ojasalo, Jukka
(
contributor
)
-
2000
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001536531
Saved in:
13
Key account management in information-intensive services
Ojasalo, Jukka
-
2000
Persistent link: https://www.econbiz.de/10001543711
Saved in:
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