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isPartOf:"Fundamentals of marketing research ; Vol. 1"
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Qualitative Methode
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Qualitative method
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Market research
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Marktforschung
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Theorie
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Theory
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Advertising industry
1
Brand management
1
Computer-assisted marketing
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IT-gestütztes Marketing
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Fundamentals of marketing research ; Vol. 1
Qualitative research in organizations and management : an international journal
58
Organizational research methods : ORM
57
Qualitative market research : an international journal
49
Journal of business research : JBR
48
Journal of management inquiry
38
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
35
Qualitative Marktforschung : Konzepte - Methoden - Analysen
29
Rethinking the case study in international business and management research
17
Industrial marketing management : the international journal for industrial and high-tech firms
16
The real life guide to accounting research : a behind the scenes view of using qualitative research methods
16
Journal of career development
14
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
14
Strategic Organization
13
Technological forecasting & social change : an international journal
13
Young consumers : insight and ideas for responsible marketers
13
Human resource development review
11
Journal of health organization and management
10
Qualitative research in accounting & management : QRAM
10
Strategic organization
10
European journal of operational research : EJOR
9
European management journal
9
Health care management review : HCM review
9
International journal of contemporary hospitality management
9
Journal of applied behavioral science
9
Discussion paper series / IZA
8
Handbook of qualitative research methods on human resource management : innovative techniques
8
Information systems and e-business management : ISeB
8
International journal of market research : JMRS ; the journal of the Market Research Society
8
International marketing review
8
Journal of business venturing
8
Journal of management & organization : JMO
8
Journal of management studies : JMS
8
Journal of sport management : the official journal of the North American Society of Sport Management
8
Sport management review
8
SpringerLink / Bücher
8
International journal of market research
7
Journal of family business strategy
7
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
7
Lehrbuch
7
Management and organization review : MOR ; the official journal of The International Association for Chinese Management Research
7
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ECONIS (ZBW)
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Defining marketing problems : don't spin your wheels solving the wrong puzzle
Gibson, Lawrence D.
-
2007
Persistent link: https://www.econbiz.de/10003538850
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2
Exploitation to engagement : the role of market research in getting close to niche targets
Brooks, Victoria
-
2007
Persistent link: https://www.econbiz.de/10003538141
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3
Harvesting past research : use databases to develop a predictive category model for product development
Helgeson, Neil
;
Fentress, Jack
;
Lervoog, Bruce
-
2007
Persistent link: https://www.econbiz.de/10003538764
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