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isPartOf:"Regensburger Beiträge zur betriebswirtschaftlichen Forschung : Schriftenreihe des Instituts für Betriebswirtschaftslehre der Universität Regensburg"
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Kaufentscheidung
4
Brand
3
Consumer behaviour
3
Konsumentenverhalten
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Logit-Modell
3
Markenartikel
3
Markenwahl
3
Theorie
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Theory
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Dynamisches Entscheidungsmodell
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Estimation
2
Handelsmarke
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Preispolitik
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Präferenzrelation
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Schätzung
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Beziehungsmarketing
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Decision
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Deutschland
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Dynamische Wirtschaftstheorie
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Economic dynamics
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Estimation theory
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Germany
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Logit model
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Market research
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Marktforschung
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Neuronale Netze
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Neuronales Netz
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Nichtlineare Regression
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Nichtparametrisches Verfahren
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Nonlinear regression
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Nonparametric statistics
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Nutzenfunktion
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Nutzentheorie
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Preismanagement
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German
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Baumgartner, Bernhard
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Steinberger, Marion
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Regensburger Beiträge zur betriebswirtschaftlichen Forschung : Schriftenreihe des Instituts für Betriebswirtschaftslehre der Universität Regensburg
Journal of retailing and consumer services
1,932
Journal of business research : JBR
1,915
International journal of consumer studies
730
International journal of hospitality management
727
Psychology & marketing
657
Journal of consumer research : JCR ; an interdisciplinary bimonthly
601
NBER working paper series
500
Working paper / National Bureau of Economic Research, Inc.
440
Asia Pacific journal of marketing and logistics
393
The journal of product & brand management
393
NBER Working Paper
386
SpringerLink / Bücher
368
The journal of brand management : an international journal
351
European journal of marketing : EJM
348
Journal of marketing research : JMR
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
345
Management science : journal of the Institute for Operations Research and the Management Sciences
333
Journal of international consumer marketing
313
Journal of travel and tourism marketing
313
Journal of marketing management : MM
307
Journal of consumer behaviour : an international research review
300
Journal of retailing
298
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
294
International journal of retail & distribution management
293
Marketing letters : a journal of research in marketing
293
Tourism management : research, policies, practice
292
The journal of consumer marketing
285
Journal of fashion marketing and management
283
Journal of marketing communications
283
Journal of marketing
280
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
278
The international review of retail, distribution and consumer research
273
Journal of the Academy of Marketing Science
272
Technological forecasting & social change : an international journal
262
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
244
Marketing intelligence & planning
244
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ECONIS (ZBW)
3
USB Cologne (EcoSocSci)
2
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Multinomiale Logitmodelle mit linearen Splines zur Analyse der Markenwahl
Steinberger, Marion
-
2002
Persistent link: https://www.econbiz.de/10001624633
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2
Neuronale Netze zur Bestimmung nichtlinearer Nutzenfunktionen in Markenwahlmodellen
Probst, Markus
-
2002
Persistent link: https://www.econbiz.de/10001629297
Saved in:
3
Multinomiale Logitmodelle mit linearen Splines zur Analyse der Markenwahl
Steinberger, Marion
-
2002
Persistent link: https://www.econbiz.de/10004703369
Saved in:
4
Dynamische Aspekte in Markenwahlmodellen
Baumgartner, Bernhard
-
2000
Persistent link: https://www.econbiz.de/10001455389
Saved in:
5
Dynamische Aspekte in Markenwahlmodellen
Baumgartner, Bernhard
-
2000
Persistent link: https://www.econbiz.de/10004597888
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