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Consumer motivation
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Kaufmotiv
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Advertising effects
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Journal of marketing theory and practice
Journal of retailing and consumer services
21
Psychology & marketing
16
Journal of consumer research : JCR ; an interdisciplinary bimonthly
10
The journal of consumer marketing
10
Journal of business research : JBR
9
International journal of retail & distribution management
8
European journal of marketing : EJM
6
Journal of electronic commerce research : JECR
5
Journal of fashion marketing and management
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Research
5
Sport marketing quarterly : preferred journal of the Sport Marketing Association
5
Springer eBook Collection
5
Journal of Islamic marketing : JIMA
4
Journal of internet commerce
4
Journal of travel and tourism marketing
4
Tourism management : research, policies, practice
4
Working paper / Risk Management and Decision Processes Center, Wharton School, University of Pennsylvania
4
CUDARE working papers
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International journal of advertising : the quarterly review of marketing communications
3
International journal of wine business research : IJWBR
3
Journal of Asian finance, economics and business : JAFEB
3
Journal of advertising research
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Marketing letters : a journal of research in marketing
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SpringerLink / Bücher
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The international review of retail, distribution and consumer research
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Business Analytics
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Central European business review : CEBR
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Challenges for the trade of Central and Southeast Europe
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Conference proceedings trends in business communication 2016
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Customer Experience : Forum Dienstleistungsmanagement
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ERIM report series research in management
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Focus Dienstleistungsmarketing
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Forschungsgruppe Konsum und Verhalten
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Global business review
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Global marketing strategies for the promotion of luxury goods
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Handbook of research on retailer-consumer relationship development
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International journal of sport management and marketing : IJSMM
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International marketing in the fast changing world
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ECONIS (ZBW)
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When is consumer desire driven by difficulty of recall? : the effects of the type of information and time pressure
Huaman-Ramirez, Richard
;
Merunka, Dwight
- In:
Journal of marketing theory and practice
25
(
2017
)
4
,
pp. 375-395
Persistent link: https://www.econbiz.de/10011771048
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2
"As if it were mine" : imagery works by inducing psychological ownership
Kamleitner, Bernadette
;
Feuchtl, Silvia
- In:
Journal of marketing theory and practice
23
(
2015
)
2
,
pp. 208-223
Persistent link: https://www.econbiz.de/10011300910
Saved in:
3
Status consumption and price sensitivity
Goldsmith, Ronald E.
;
Flynn, Leisa Reinecke
;
Kim, Daekwan
- In:
Journal of marketing theory and practice
18
(
2010
)
4
,
pp. 323-338
Persistent link: https://www.econbiz.de/10008666973
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