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~isPartOf:"Publikation der Swiss Banking School, Zürich"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"United States"
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Search: subject_exact:"Key-Account-Management"
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United States
Key account management
52
Key-Account-Management
45
Lieferantenmanagement
21
Supplier relationship management
21
Beziehungsmarketing
19
Relationship marketing
19
USA
6
Accounting
5
Rechnungswesen
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Selling
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Customer value
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Sales performance
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Salespeople
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Strategic account management
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Customer attractiveness
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Firmenkundengeschäft
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Global account management
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Aune, Tina B.
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Ellis, Scott C.
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Gilchrist, Alan J. P.
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Gounaris, Spiros
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Henke, John W.
1
Holmen, Elsebeth
1
Ivens, Björn Sven
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Kull, Thomas J.
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Kumar, Prashant
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Lenney, Peter
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Pardo, Catherine
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Pedersen, Ann-Charlott
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Publikation der Swiss Banking School, Zürich
Industrial marketing management : the international journal for industrial and high-tech firms
The journal of business & industrial marketing
3
Handbook of strategic account management : a comprehensive resource
2
Delovni zvezki / Raziskovalni Center Ekonomske Fakultete
1
EBL-Schweitzer
1
Erfolgsfaktor Standortplanung : in- und ausländische Standorte richtig bewerten
1
Gabler Edition Wissenschaft / Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
1
Gabler-Edition Wissenschaft / Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
1
International business review : the official journal of the European International Business Academy
1
Schriften zum innovativen Marketing
1
SpringerLink / Bücher
1
The journal of personal selling & sales management : JPSSM
1
Thexis / Fachbericht für Marketing
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ECONIS (ZBW)
6
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1
A bibliometric analysis of extended key account management literature
Kumar, Prashant
;
Sharma, Arun
;
Salo, Jari
- In:
Industrial marketing management : the international …
82
(
2019
),
pp. 276-292
Persistent link: https://www.econbiz.de/10012128081
Saved in:
2
Special section on relational key account management
Gounaris, Spiros
(
contributor
)
- In:
Industrial marketing management : the international …
43
(
2014
)
7
,
pp. 1110-1224
Persistent link: https://www.econbiz.de/10010439553
Saved in:
3
Sales and marketing resistance to key account management implementation : an ethnographic investigation
Pressey, Andrew D.
;
Gilchrist, Alan J. P.
;
Lenney, Peter
- In:
Industrial marketing management : the international …
43
(
2014
)
7
,
pp. 1157-1171
Persistent link: https://www.econbiz.de/10010439586
Saved in:
4
Differentiation and alignment in KAM implementation
Pardo, Catherine
;
Ivens, Björn Sven
;
Wilson, Kevin
- In:
Industrial marketing management : the international …
43
(
2014
)
7
,
pp. 1136-1145
Persistent link: https://www.econbiz.de/10010439594
Saved in:
5
Network pictures for managing key supplier relationships
Holmen, Elsebeth
;
Aune, Tina B.
;
Pedersen, Ann-Charlott
- In:
Industrial marketing management : the international …
42
(
2013
)
2
,
pp. 139-151
Persistent link: https://www.econbiz.de/10009734953
Saved in:
6
The effect of buyer behaviors on preferred customer status and access to supplier technological innovation : an empirical study of supplier perceptions
Ellis, Scott C.
;
Henke, John W.
;
Kull, Thomas J.
- In:
Industrial marketing management : the international …
41
(
2012
)
8
,
pp. 1259-1269
Persistent link: https://www.econbiz.de/10009699338
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