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~type_genre:"Aufsatz in Zeitschrift"
~isPartOf:"Marketing letters : a journal of research in marketing"
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Search: subject_exact:"Kinowirtschaft"
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Film industry
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Aufsatz in Zeitschrift
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Huang, Dongling
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Marketing letters : a journal of research in marketing
Journal of cultural economics
22
The journal of media economics
15
Applied economics letters
8
Economic inquiry : journal of the Western Economic Association International
8
Journal of business research : JBR
7
Journal of retailing and consumer services
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Applied economics
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International journal of industrial organization
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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International journal of advertising : the quarterly review of marketing communications
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Journal of the Academy of Marketing Science
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Management science : journal of the Institute for Operations Research and the Management Sciences
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The journal of industrial economics
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The journal of law & economics
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Contemporary economic policy : a journal of Western Economic Association International
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Enterprise & society : the international journal of business history
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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International journal of arts management
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Journal of advertising research
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Journal of economics & management
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Journal of global fashion marketing : JGfM
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Journal of international consumer marketing
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Journal of media business studies
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Journal of promotion management : JPM
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MSI reports : working paper series
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Marketing intelligence & planning
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Nepalese journal of economics : a publication of Uniglobe College
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Psychology & marketing
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Review of industrial organization
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Review of industrial organization : RIO
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Review of marketing science
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SocioEconomic challenges : SEC
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Technological forecasting & social change : an international journal
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The American journal of economics and sociology
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The B.E. journal of economic analysis & policy
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The Korean economic review
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The Rand journal of economics
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Exploring the small movie profitability puzzle
Huang, Dongling
;
Markovitch, Dmitri G.
;
Strijnev, Andrei
- In:
Marketing letters : a journal of research in marketing
26
(
2015
)
1
,
pp. 43-55
Persistent link: https://www.econbiz.de/10010490156
Saved in:
2
Star power in the eye of the beholder : a study of the influence of stars in the movie industry
Liu, Angela Xia
;
Liu, Yong
;
Mazumdar, Tridib
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
4
,
pp. 385-396
Persistent link: https://www.econbiz.de/10010439158
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