//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Journal of financial services marketing : JFSM"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Kreditkartenorganisation"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Credit card industry
3
Kreditkartengesellschaft
3
USA
3
United States
3
Beziehungsmarketing
2
Customer value
2
Kundenbindungsprogramm
2
Kundenwert
2
Loyalty program
2
Relationship marketing
2
Customer acquisition
1
Dienstleistungsmarketing
1
Kundengewinnung
1
Risikomanagement
1
Risk management
1
Services marketing
1
more ...
less ...
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Murthi, B. P. S.
3
Steffes, Erin M.
3
Rao, Ram C.
2
Rasheed, Abdul M. A.
1
Published in...
All
Journal of financial services marketing : JFSM
Journal of payments strategy & systems
3
Working paper / National Bureau of Economic Research, Inc.
3
American economic journal : a journal of the American Economic Association
2
Economic papers
2
Journal of banking & finance
2
NBER Working Paper
2
NBER working paper series
2
The American economic review
2
The Rand journal of economics
2
The antitrust bulletin : the journal of American and foreign antitrust and trade regulation
2
The journal of structured finance
2
Working papers / Federal Reserve Bank of Chicago
2
A - N
1
Business process management journal
1
Canadian public policy : a journal for the discussion of social and economic policy in Canada
1
China & world economy
1
Chinese management studies : CMS
1
Competition & change : the journal of global business and political economy
1
DNB working paper
1
De Nederlandsche Bank Working Paper
1
Department of Economics working paper series / McMaster University, Department of Economics
1
Die Bank
1
Discussion paper / Centre for Economic Policy Research
1
Discussion paper / Institute of Social and Economic Research
1
Discussion paper series / IZA
1
ESMT working paper
1
Economics letters
1
Erfolgsfaktor Emotionalisierung : wie Unternehmen die Herzen der Kunden gewinnen
1
European journal of operational research : EJOR
1
FEDS Notes
1
FRB Richmond Working Paper
1
Financial services review : the journal of individual financial management
1
GWU Legal Studies Research Paper
1
Handbuch Kommunikationsmanagement
1
History of computing
1
IMF Working Paper
1
IZA Discussion Paper
1
Informationstechnologie in Banken : Optimierung von Geschäftsprozessen
1
Insper working paper / Insper, Instituto de Ensino e Pesquisa
1
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
What price loyalty? : a fresh look at loyalty programs in the credit card industry
Murthi, B. P. S.
;
Steffes, Erin M.
;
Rasheed, Abdul M. A.
- In:
Journal of financial services marketing : JFSM
16
(
2011/12
)
1
,
pp. 5-13
Persistent link: https://www.econbiz.de/10009161454
Saved in:
2
Why are some modes of acquisition more profitable? : a study of the credit card industry
Steffes, Erin M.
;
Murthi, B. P. S.
;
Rao, Ram C.
- In:
Journal of financial services marketing : JFSM
16
(
2011/12
)
2
,
pp. 92-100
Persistent link: https://www.econbiz.de/10009385087
Saved in:
3
Acquisition, affinity and rewards : do they stay or do they go?
Steffes, Erin M.
;
Murthi, B. P. S.
;
Rao, Ram C.
- In:
Journal of financial services marketing : JFSM
13
(
2008/09
)
3
,
pp. 221-233
Persistent link: https://www.econbiz.de/10003802563
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->