//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Backhaus, Christof"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Kundenakquisition"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
1
Contract
1
Customer acquisition
1
Deutschland
1
Dienstleistungsqualität
1
Germany
1
Kundengewinnung
1
Mobile communications
1
Mobilkommunikation
1
Relationship marketing
1
Sales promotion
1
Service quality
1
Verkaufsförderung
1
Vertrag
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
German
1
Author
All
Backhaus, Christof
Fink, Klaus-J.
7
Van den Poel, Dirk
6
Gebhardt-Seele, Stephan
5
Fader, Peter
4
Kirchner, Jens
4
Kreutzer, Ralf T.
4
Bradlow, Eric T.
3
D'Haen, Jeroen
3
Heitmann, Mark
3
Limbeck, Martin
3
Schwartz, Eric M.
3
Straden, Gisbert
3
Albadvi, Amir
2
Baecke, Philippe
2
Barrot, Christian
2
Barsch, Thomas
2
Becker, Jan U.
2
Bily, Thomas
2
Bonfrer, Andre
2
Breyer-Mayländer, Thomas
2
Böttger, Heiner
2
Chintagunta, Pradeep K.
2
Conklin, James
2
Das, Subhasish
2
Devezer, Berna
2
Drèze, Xavier
2
Flachenäcker, Robert
2
Fornell, Claes
2
Francis, Jere R.
2
Girmscheid, Gerhard
2
Grewal, Rajdeep
2
Hanssens, Dominique M.
2
Heinrich, Stephan
2
Helmke, Stefan
2
Hiemeyer, Wolf-Dieter
2
Houtz, Malcolm
2
Hult, G. Tomas M.
2
Ihlenburg, Ditmar
2
Joireman, Jeff
2
Keil, Matthias
2
more ...
less ...
Published in...
All
Journal of business economics : JBE
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Zur Wirkung von Neukunden-Promotions auf Bestandskunden : eine empirische Analyse in der Mobilfunkbranche
Woisetschläger, David
;
Evanschitzky, Heiner
;
Backhaus, …
- In:
Journal of business economics : JBE
81
(
2011
)
2
,
pp. 183-204
Persistent link: https://www.econbiz.de/10008841092
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->