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~isPartOf:"Effektives Customer Relationship Management : Instrumente - Einführungskonzepte - Organisation"
~subject:"Loyalty program"
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Loyalty program
Beziehungsmarketing
40
Relationship marketing
40
Business process management
4
Customer data
4
Kundendaten
4
Prozessmanagement
4
Data Mining
3
Data mining
3
Social Web
3
Social web
3
Betriebliches Bildungsmanagement
2
Betriebliches Informationssystem
2
Business intelligence system
2
Consumer behaviour
2
Controlling
2
Cost-benefit analysis
2
Customer satisfaction
2
Einführung
2
Employer-provided training
2
Erfolgsfaktor
2
Handel
2
Implementation
2
Inter-firm cooperation
2
Konsumentenverhalten
2
Kosten-Nutzen-Analyse
2
Kundenbindungsprogramm
2
Kundenzufriedenheit
2
Lieferkette
2
Management control
2
Organisatorischer Wandel
2
Organizational change
2
Sales information system
2
Simulation
2
Success factor
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Supply chain
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Trade
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Unternehmenskooperation
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Vertriebs-Informationssystem
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Beschwerdemanagement
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German
2
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Papenhoff, Heike
2
Rese, Mario
2
Wilke, Annika
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Effektives Customer Relationship Management : Instrumente - Einführungskonzepte - Organisation
Journal of retailing and consumer services
22
Journal of business research : JBR
19
International journal of hospitality management
13
Journal of the Academy of Marketing Science
11
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
The journal of services marketing
8
Journal of travel and tourism marketing
7
European journal of marketing : EJM
6
Journal of hospitality marketing & management
6
Marketing letters : a journal of research in marketing
6
International journal of contemporary hospitality management
5
Journal of retailing
5
The service industries journal
5
International journal of retail & distribution management
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of marketing research : JMR
4
SpringerLink / Bücher
4
The Cornell hospitality quarterly
4
The international review of retail, distribution and consumer research
4
Tourism management : research, policies, practice
4
Handbuch Kundenbindungsmanagement : Strategien und Instrumente für ein erfolgreiches CRM
3
Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
3
Jahrbuch der Absatz- und Verbrauchsforschung
3
Journal of business economics : JBE
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of financial services marketing : JFSM
3
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Administrative Sciences : open access journal
2
Asia Pacific journal of marketing and logistics
2
Central European business review : CEBR
2
Dissertation Series CentER
2
European journal of marketing
2
European journal of operational research : EJOR
2
Gabler Edition Wissenschaft
2
Handbuch Kundenbindungsmanagement
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of business innovation and research
2
International journal of electronic customer relationship management : IJECRM
2
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ECONIS (ZBW)
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Cross-Buying-Effekte in Multi-Partner-Bonusprogrammen
Rese, Mario
;
Papenhoff, Heike
;
Wilke, Annika
- In:
Effektives Customer Relationship Management : …
,
(pp. 307-319)
.
2017
Persistent link: https://www.econbiz.de/10011599210
Saved in:
2
Cross Buying Effekte in Multi Partner Bonusprogrammen
Rese, Mario
;
Papenhoff, Heike
;
Wilke, Annika
- In:
Effektives Customer Relationship Management : …
,
(pp. 389-400)
.
2013
Persistent link: https://www.econbiz.de/10009672872
Saved in:
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