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~subject:"Online-Marketing"
~type_genre:"Collection of articles written by one author"
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Search: subject_exact:"Kundenbindung"
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Online-Marketing
Kundenbindung
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Mafael, Alexander
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ECONIS (ZBW)
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Mobile applications from a value-in-use perspective and their impact on retailing
Beeck, Ines
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2018
Persistent link: https://www.econbiz.de/10012124601
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2
Proaktives und reaktives After-sales social media management
Putz, Michael
-
2017
Persistent link: https://www.econbiz.de/10011774564
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3
Information processing in customer relationship management : investigating the role of electronic word-of-mouth and loyalty programs
Mafael, Alexander
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2015
Persistent link: https://www.econbiz.de/10011569813
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