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isPartOf:"Consumer information systems and relationship management : design, implementation, and use"
~isPartOf:"Harvard-Business-Manager : das Wissen der Besten"
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Consumer information systems and relationship management : design, implementation, and use
Harvard-Business-Manager : das Wissen der Besten
SpringerLink / Bücher
8
NBER working paper series
7
Research
5
Effektives Customer Relationship Management : Instrumente - Einführungskonzepte - Organisation
4
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Arbeitspapiere des Instituts für Genossenschaftswesen der Westfälischen Wilhelms-Universität Münster
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Artificial intelligence in marketing
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E-marketing ; Vol. 1
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Electronic markets : the international journal on networked business
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HMD : Praxis der Wirtschaftsinformatik
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of business information systems : IJBIS
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Journal of competition law & economics
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of management information systems : JMIS
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Management science in hospitality and tourism : theory, practice, and applications
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Medienmanagement und E-Business
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NBER Working Paper
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Série scientifique / CIRANO, Centre Interuniversitaire de Recherche en Analyse des Organisations
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Working paper / National Bureau of Economic Research, Inc.
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Die Daten-Illusion
Hagiu, Andrei
;
Wright, Julian
- In:
Harvard-Business-Manager : das Wissen der Besten
42
(
2020
)
3
,
pp. 42-49
Persistent link: https://www.econbiz.de/10012164482
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2
"Big Data ist ein Ausdruck von Unsicherheit"
Lindstrøm, Martin
(
interviewee
); …
- In:
Harvard-Business-Manager : das Wissen der Besten
38
(
2016
)
4
,
pp. 76-79
Persistent link: https://www.econbiz.de/10011535408
Saved in:
3
Wann Kunden ihre Daten preisgeben
Morey, Timothy
;
Forbath, Theodore
;
Schoop, Allison
- In:
Harvard-Business-Manager : das Wissen der Besten
37
(
2015
)
11
,
pp. 70-82
Persistent link: https://www.econbiz.de/10011535047
Saved in:
4
The strategic value of consumer information systems : changing the face of business and consumer connections at Nike
Scifleet, Paul
;
Lin, Angela
- In:
Consumer information systems and relationship …
,
(pp. 110-134)
.
2013
Persistent link: https://www.econbiz.de/10009777108
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