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~person:"Lusch, Robert F."
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Lusch, Robert F.
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Journal of the Academy of Marketing Science
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Reconfiguration of the conceptual landscape : a tribute to the service logic of Richard Normann
Michel, Stefan
;
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
Journal of the Academy of Marketing Science
36
(
2008
)
1
,
pp. 152-155
Persistent link: https://www.econbiz.de/10003679934
Saved in:
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Special issue: Service-dominant logic : continuing the dialog
Lusch, Robert F.
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003680135
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