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~person:"Hou, Jianwei"
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Search: subject_exact:"Kundenlaufstudie"
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Customer analysis
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Kundenanalyse
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Auction theory
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Auktionstheorie
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Hou, Jianwei
Silberer, Günter
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International journal of electronic marketing and retailing : IJEMR
1
Journal of marketing theory and practice
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ECONIS (ZBW)
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Profiling online bidders
Hou, Jianwei
;
Elliott, Kevin M.
- In:
Journal of marketing theory and practice
18
(
2010
)
2
,
pp. 109-126
Persistent link: https://www.econbiz.de/10003962425
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2
A classification of online bidders in a private value auction : evidence from eBay
Hou, Jianwei
;
Rego, Cesar
- In:
International journal of electronic marketing and …
1
(
2006/07
)
4
,
pp. 322-338
Persistent link: https://www.econbiz.de/10003543553
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