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isPartOf:"Handbook of research on retailer-consumer relationship development"
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Customer retention
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Kundenbindung
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Customer satisfaction
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Einzelhandel
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Kundenzufriedenheit
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Retail trade
2
Beziehungsmarketing
1
Bibliometrics
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Bibliometrie
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Confidence
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Handelsmarke
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Handelsmarketing
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Luxury goods
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Luxusgüter
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Perception
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Relationship marketing
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Retail marketing
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Store brand
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Structural equation model
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Strukturgleichungsmodell
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Escobedo, Pablo José
1
García Gumiel, Cristina
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Gómez-Suárez, Mónica
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Martinelli, Elisa
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Sahagún, Miguel Ángel
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Vergura, Donata Tania
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Handbook of research on retailer-consumer relationship development
SpringerLink / Bücher
31
Journal of retailing and consumer services
21
Journal of business research : JBR
18
Research
14
Springer eBook Collection
11
Journal of marketing theory and practice
10
Psychology & marketing
9
Harvard business review : HBR
7
How to succeed in the digital age : strategies from 17 top managers
7
Journal of consumer behaviour : an international research review
7
The service industries journal
7
Harvard-Business-Manager : das Wissen der Besten
6
Innovatives Markenmanagement
6
Sport marketing quarterly : preferred journal of the Sport Marketing Association
6
Springer eBook Collection / Business and Management
6
Cogent business & management
5
Exploring the rise of fandom in contemporary consumer culture
5
International journal of contemporary hospitality management
5
International journal of hospitality management
5
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
5
Journal of the Academy of Marketing Science
5
The journal of services marketing
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
Applied Marketing Science / Angewandte Marketingforschung
4
Computer-mediated marketing strategies : social media and online brand communities
4
Edward Elgar E-Book Archive
4
European journal of marketing : EJM
4
Forschungsergebnisse der WU Wirtschaftsuniversität Wien
4
Forum Marketing
4
Gabler Edition Wissenschaft
4
Journal of marketing analytics : JMA
4
Markenbrand : die Strategiequelle ; Zeitschrift für Markenstrategie
4
Marktorientiertes Management
4
Nomos eLibrary / Wirtschaft
4
Services marketing quarterly
4
Springer Gabler Research
4
Springer eBook Collection / Business and Economics
4
Asia Pacific journal of marketing and logistics
3
Australasian marketing journal
3
Dissertation Series CentER
3
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ECONIS (ZBW)
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The use of sensorial marketing in stores : attracting clients through their senses
Gómez-Suárez, Mónica
;
García Gumiel, Cristina
- In:
Handbook of research on retailer-consumer relationship …
,
(pp. 258-274)
.
2014
Persistent link: https://www.econbiz.de/10010379297
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2
Evolving the private label role in the retailer-customer relationship : antecedents and impact of premium private labels on customer loyalty to the retailer
Martinelli, Elisa
;
Vergura, Donata Tania
- In:
Handbook of research on retailer-consumer relationship …
,
(pp. 86-106)
.
2014
Persistent link: https://www.econbiz.de/10010379352
Saved in:
3
Customer store loyalty : process, explanation chain, and moderating factors
Vásquez-Párraga, Arturo Z.
;
Sahagún, Miguel Ángel
; …
- In:
Handbook of research on retailer-consumer relationship …
,
(pp. 70-85)
.
2014
Persistent link: https://www.econbiz.de/10010379356
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