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person:"Bitner, Mary Jo"
~person:"Orth, Ulrich R."
~subject:"Markentreue"
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Journal of consumer behaviour : an international research review
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Disentangling the influence of attachment anxiety and attachment security in consumer formation of attachments to brands
Proksch, Michael
;
Orth, Ulrich R.
;
Bethge, Franziska
- In:
Journal of consumer behaviour : an international …
12
(
2013
)
4
,
pp. 318-326
Persistent link: https://www.econbiz.de/10009780515
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