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subject:"Consumer behaviour"
~person:"Bergmann, Karin"
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Consumer behaviour
Convenience Food
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Deutschland
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Ernährungsindustrie
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Food consumption
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Food industry
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Germany
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Konsumentenverhalten
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Lebensmittelkonsum
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Public relations
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Öffentlichkeitsarbeit
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Brand image
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Convenience food
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Information behaviour
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Informationsverhalten
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Lebensmittel
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Lebensmittelindustrie
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Lebensmittelwirtschaft
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Markenimage
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Product quality
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Produktqualität
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Risikopräferenz
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Risk attitude
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Bergmann, Karin
Hudders, Liselot
6
Wiedmann, Klaus-Peter
6
Gupta, Shruti
5
Halfmann, Marion
5
Cova, Bernard
4
Franz, Rainer
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Herstatt, Cornelius
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Pepall, Lynne
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Sapi, Geza
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Shankar, Avi
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Wenzel, Eike
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Cauberghe, Veroline
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De Jans, Steffi
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Enneking, Ulrich
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Hennigs, Nadine
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Kirig, Anja
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Kohlbacher, Florian
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Moschis, George P.
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Reiff, Joseph
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Schramm-Klein, Hanna
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Siebels, Astrid
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Solomon, Michael R.
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Stafford, Marla Royne
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Suleymanova, Irina
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Van de Sompel, Dieneke
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Yu, Jun
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Yu, Jungju
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Ali, Mazhar
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Allgayer, Florian
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Anjum, Munazzah Mehak
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Bagozzi, Richard P.
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Bakir, Aysen
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Barber, Nelson
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Bauer, Hans H.
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Bazil, Vazrik
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Behrendt, Siegfried
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Bernigau, Sven
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Bratter, Herbert M.
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Breunig, Robert
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Gesunde Ernährung
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ECONIS (ZBW)
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Der verunsicherte Verbraucher : neue Ansätze zur unternehmerischen Informationsstrategie in der Lebensmittelbranche
Bergmann, Karin
-
2000
Persistent link: https://www.econbiz.de/10001406249
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2
Der empirische Zusammenhang von Verbraucherverunsicherung und Informationsverhalten am Beispiel von Convenience Food : Konsequenzen für die unternehmerische Öffentlichkeitsarbeit
Bergmann, Karin
-
1997
Persistent link: https://www.econbiz.de/10000668706
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