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~isPartOf:"Instrumente zur Gestaltung von After Sales Services"
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Customer service
7
Kundenservice
7
Dienstleistungsmarketing
2
Erfolgsfaktor
2
Product information
2
Produktinformation
2
Services marketing
2
Success factor
2
Target group
2
Zielgruppe
2
Advertising planning
1
Betriebliche Kennzahl
1
Consumer behaviour
1
Controlling-Informationssystem
1
Distribution channel
1
Documentation
1
Dokumentation
1
Einzelhandelspreis
1
Factor analysis
1
Faktorenanalyse
1
Financial ratio
1
Konsumentenverhalten
1
Kundenbindungsprogramm
1
Loyalty program
1
Management control system
1
Marketing management
1
Marketingmanagement
1
Preiselastizität
1
Price elasticity
1
Product liability
1
Product management
1
Produkthaftung
1
Produktmanagement
1
Retail price
1
Vertriebsweg
1
Werbeplanung
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Case study
1
Fallstudie
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German
7
Author
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Pepels, Werner
2
Böhler, Klaus
1
Czenskowsky, Torsten
1
Hüttel, Klaus
1
Lerchenmüller, Michael
1
Ramme, Iris
1
Szymanski, Marcus
1
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Instrumente zur Gestaltung von After Sales Services
The journal of services marketing
75
Journal of retailing and consumer services
74
International journal of hospitality management
70
Journal of business research : JBR
62
SpringerLink / Bücher
42
Journal of service research : JSR
36
The service industries journal
33
Journal of service management
30
Journal of service research
28
International journal of contemporary hospitality management
23
Psychology & marketing
20
Services marketing quarterly
20
International journal of services and operations management
19
Europäische Hochschulschriften / 5
18
Journal of service theory and practice
18
Springer eBook Collection / Business and Economics
18
Gabler Edition Wissenschaft
17
Journal of hospitality marketing & management
17
Journal of retailing
17
Managing service quality : MSQ ; an international journal
17
Journal of the Academy of Marketing Science
15
Journal of air transport management
14
Journal of service theory and practice : JSTP
14
Service business
14
Harvard-Business-Manager : das Wissen der Besten
13
Aftersales in der Automobilwirtschaft : Konzepte für Ihren Erfolg
12
Die Zukunft des Customer Service : Analysen, Strategien, Konzeptionen
12
Industrial marketing management : the international journal for industrial and high-tech firms
12
International journal of production economics
12
International journal of quality and service sciences
12
Tourism management : research, policies, practice
12
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
11
Journal of marketing
11
The TQM journal : the international review of organizational improvement
11
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
11
European journal of marketing : EJM
10
Hybride Wertschöpfung : mobile Anwendungssysteme für effiziente Dienstleistungsprozesse im technischen Kundendienst
10
International journal of business and economics
10
International journal of consumer studies
10
Management science : journal of the Institute for Operations Research and the Management Sciences
10
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ECONIS (ZBW)
7
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1
Technische Erstellung einer Bedienungsanleitung
Böhler, Klaus
-
2014
Persistent link: https://www.econbiz.de/10010457843
Saved in:
2
Elemente der Käuferpsychologie in der Nachkaufphase
Ramme, Iris
-
2014
Persistent link: https://www.econbiz.de/10010457847
Saved in:
3
Das Controlling im After-Sales-Service-Management
Czenskowsky, Torsten
;
Szymanski, Marcus
-
2014
Persistent link: https://www.econbiz.de/10010457848
Saved in:
4
Kommunikationsinstrumente für After Sales Services
Pepels, Werner
-
2014
Persistent link: https://www.econbiz.de/10010457850
Saved in:
5
Die Distributionspolitik im After Sales Service
Lerchenmüller, Michael
-
2014
Persistent link: https://www.econbiz.de/10010457851
Saved in:
6
Die Preispolitik im After Sales Service
Pepels, Werner
-
2014
Persistent link: https://www.econbiz.de/10010457852
Saved in:
7
Die Produktpolitik im After Sales Service
Hüttel, Klaus
-
2014
Persistent link: https://www.econbiz.de/10010457853
Saved in:
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