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isPartOf:"Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde"
~subject:"Kfz-Industrie"
~isPartOf:"Business history review"
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Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
Business history review
Gabler-Edition Wissenschaft
1
Symbolisch-emotionales Marketing für den ÖPNV : Maßnahmen zur nutzerorientierten Angebotsgestaltung und Kommunikation
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Improving customer acquisition models by incorporating spatial autocorrelation at different levels of granularity
Baecke, Philippe
;
Van den Poel, Dirk
-
2012
Persistent link: https://www.econbiz.de/10009667713
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Putting foreign consumers on the map : J. Walter Thompson's struggle withGeneral Motors' international advertising account in the 1920s
Merron, Jeff
- In:
Business history review
73
(
1999
)
3
,
pp. 465-503
Persistent link: https://www.econbiz.de/10001452133
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