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~person:"Van den Poel, Dirk"
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Search: subject_exact:"Kundenverkehrsanalyse"
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Beziehungsmarketing
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Customer analysis
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Kundenanalyse
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Relationship marketing
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Customer acquisition
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Kundengewinnung
2
Räumliche Interaktion
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Van den Poel, Dirk
Silberer, Günter
15
Steinmann, Sascha
7
Günter, Bernd
4
Homburg, Christian
4
Hruschka, Harald
4
Schröder, Hendrik
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Al-Busaidi, Kamla Ali
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Bauer, Hans H.
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Baugh, Brian
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Belz, Christian
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Boztuğ, Yasemin
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Buxel, Holger
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Demirgüç-Kunt, Asli
3
Fader, Peter
3
Grigoroudis, Evangelos
3
Grünblatt, Martin
3
Herrmann, Andreas
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Kane, Edward J.
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Kumar, V.
3
Laeven, Luc
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Liu, Qihong
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Matsuoka, Kohsuke
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Ranjan, Jayanthi
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Reisinger, Heribert
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Serfes, Konstantinos
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Siskos, Yannis
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Suzuki, Kenichi
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Walsh, Gianfranco
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Wiedmann, Klaus-Peter
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Agell, Núria
2
Altamirano, Nelson
2
Baecke, Philippe
2
Baker, Scott R.
2
Bartmann, Benedikt
2
Bazerman, Max H.
2
Bhatnagar, Vishal
2
Bierlaire, Michel
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Blattberg, Robert C.
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Bonacchi, Massimiliano
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Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
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ECONIS (ZBW)
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Improving customer acquisition models by incorporating spatial autocorrelation at different levels of granularity
Baecke, Philippe
;
Van den Poel, Dirk
-
2012
Persistent link: https://www.econbiz.de/10009667713
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2
Including spatial interdependence in customer acquisition models : a cross-category comparison
Baecke, Philippe
;
Van den Poel, Dirk
-
2012
Persistent link: https://www.econbiz.de/10009560554
Saved in:
3
Modeling complex longitudinal consumer behavior with Dynamic Bayesian Networks: an acquisition pattern analysis application
Prinzie, Anita
;
Van den Poel, Dirk
-
2009
Persistent link: https://www.econbiz.de/10003936743
Saved in:
4
Improved marketing decision making in a customer churn prediction context using generalized additive models
Coussement, Kristof
;
Benoit, Dries F.
;
Van den Poel, Dirk
-
2009
Persistent link: https://www.econbiz.de/10003936779
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