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~person:"Ko, Eunju"
~person:"Ingelsson, Pernilla"
~subject:"Customer satisfaction"
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Customer satisfaction
Customer value
15
Kundenwert
15
Consumer behaviour
10
Konsumentenverhalten
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Beziehungsmarketing
9
Relationship marketing
9
Brand management
6
Markenführung
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Marketingmanagement
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customer equity
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Ko, Eunju
Ingelsson, Pernilla
Gallarza, Martina G.
6
Gil Saura, Irene
5
Le Nguyen Hau
4
Sesé, F. Javier
4
Al Haj Eid, Mohammad Badi’
3
Dandis, Ala' Omar
3
Del Chiappa, Giacomo
3
Gligor, David M.
3
Itani, Omar S.
3
Matzler, Kurt
3
Mostafa Rasoolimanesh, S.
3
Pham Ngoc Thuy
3
Vera, Jorge
3
Verhoef, Peter C.
3
Ahn, Jiseon
2
Arteaga, Francisco
2
Arteaga-Moreno, Francisco
2
Cheung, Fung Yi Millissa
2
Chon, Kaye
2
Dedeoğlu, Bekir Bora
2
Edvardsson, Bo
2
Eriksson, Maria
2
Guo, Lin
2
Hao, Fei
2
Hinterhuber, Hans H.
2
Hollebeek, Linda D.
2
Keränen, Joona
2
Kibos, Kiprop Eric
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Kim, Eojina
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Kusumawati, Andriani
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Langat, Kipkirui Daniel
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McColl-Kennedy, Janet R.
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McManus, Lisa
2
Ngo, Liem Viet
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O'Cass, Aron
2
Odunga, Mukoswi Robert
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Prohl-Schwenke, Katharina
2
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International journal of quality and service sciences
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
1
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ECONIS (ZBW)
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Measuring customer value in commercial experiences
Eriksson, Maria
;
Bäckström, Ingela
;
Ingelsson, Pernilla
; …
- In:
Total quality management & business excellence : an …
29
(
2018
)
6
,
pp. 618-632
Persistent link: https://www.econbiz.de/10011854111
Saved in:
2
Building an organizational culture when delivering commercial experiences : the leaders' perspective
Eriksson, Maria
;
Ingelsson, Pernilla
- In:
International journal of quality and service sciences
8
(
2016
)
2
,
pp. 229-244
Persistent link: https://www.econbiz.de/10011587135
Saved in:
3
How do customers' SNS participation activities impact on customer equity drivers and customer loyalty? : focus on the SNS services of a global SPA brand
Chae, Heeju
;
Ko, Eunju
;
Han, Jinghe
- In:
Journal of global scholars of marketing science : …
25
(
2015
)
2
,
pp. 122-141
Persistent link: https://www.econbiz.de/10011302923
Saved in:
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