//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Rust, Roland T."
~person:"Payne, Adrian"
~isPartOf:"Journal of the Academy of Marketing Science"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Kundenwert"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Betriebliche Wertschöpfung
1
Customer value
1
Kundenwert
1
Marketing management
1
Marketing strategy
1
Marketingmanagement
1
Value
1
Value creation
1
Value proposition
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Rust, Roland T.
Payne, Adrian
Flint, Daniel J.
2
Frow, Pennie
2
Kumar, V.
2
Arunachalam, S.
1
Asselmann, Daniel
1
Bleier, Alexander
1
Blocker, Christopher P.
1
Casta, Jean-Franc̜ois
1
Chatterjee, Sharmila C.
1
Chen, Tom
1
Daryanto, Ahmad
1
DeLeon, Anthony J.
1
Dong, Beibei
1
Eggert, Andreas
1
Ellinger, Alexander E.
1
Esper, Terry L.
1
Evans, Kenneth R.
1
Feng, Hui
1
Friend, Scott B.
1
Garrett, Jason
1
George, Morris
1
Gopalakrishna, Srinath
1
Grantham, Kimberly D.
1
Grönroos, Christian
1
Gummerus, Johanna
1
Hollebeek, Linda D.
1
Holm, Morten
1
Koskull, Catharina von
1
Krafft, Manfred
1
Lim, Steve C.
1
Lusch, Robert F.
1
Magnusson, Peter
1
Malshe, Avinash
1
McAlister, Leigh
1
McNeil, Kimberly R.
1
Moon, Mark A.
1
Morgan, Neil A.
1
Myers, Matthew B.
1
Neslin, Scott A.
1
Ngobo, Paul-Valentin
1
more ...
less ...
Published in...
All
Journal of the Academy of Marketing Science
Industrial marketing management : the international journal for industrial and high-tech firms
5
Handbook of research on customer equity in marketing
1
Handbook of service science ; [Vol. 1]
1
Harvard-Business-Manager : das Wissen der Besten
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Marketing theory
1
Report / Marketing Science Institute
1
The handbook of marketing research : uses, misuses, and future advances
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
The customer value proposition : evolution, development, and application in marketing
Payne, Adrian
;
Frow, Pennie
;
Eggert, Andreas
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
4
,
pp. 467-489
Persistent link: https://www.econbiz.de/10011737456
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->