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~person:"Esch, Franz-Rudolf"
~person:"Blazquez Cano, Marta"
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Search: subject_exact:"Ladenatmosphäre"
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Ladengestaltung
7
Store design
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Esch, Franz-Rudolf
Blazquez Cano, Marta
Grewal, Dhruv
13
Roggeveen, Anne L.
9
Campo, Katia
8
Breugelmans, Els
7
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Handelsforschung
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Exploring omnichannel retailing : common expectations and diverse realities
1
International journal of business and globalisation : IJBG
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Journal of retailing and consumer services
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1
Store of the future : towards a (re)invention and (re)imagination of physical store space in an omnichannel context
Alexander, Bethan
;
Blazquez Cano, Marta
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012269083
Saved in:
2
International flagship stores: an exploration of store atmospherics and their influence on purchase behaviour
Blazquez Cano, Marta
;
Boardman, Rosy
;
Xu, Luyu
- In:
International journal of business and globalisation : IJBG
22
(
2019
)
1
,
pp. 110-126
Persistent link: https://www.econbiz.de/10011994988
Saved in:
3
Futurising the physical store in the omnichannel retail environment
Alexander, Bethan
;
Blazquez Cano, Marta
- In:
Exploring omnichannel retailing : common expectations …
,
(pp. 197-223)
.
2019
Persistent link: https://www.econbiz.de/10011954550
Saved in:
4
Produkt- und markenspezifischer Einsatz von Zweitplatzierungen : theoretische Grundlagen und empirische Ergebnisse
Esch, Franz-Rudolf
;
Redler, Jörn
- In:
Handelsforschung
17
(
2003
),
pp. 147-169
Persistent link: https://www.econbiz.de/10001728873
Saved in:
5
Ein konzeptionelles Modell zum Suchverhalten von Kunden in Einzelhandelsunternehmen
Esch, Franz-Rudolf
- In:
Handelsforschung
12
(
1997
),
pp. 297-314
Persistent link: https://www.econbiz.de/10001229926
Saved in:
6
Förderung der Mental Convenience beim Einkauf durch Cognitive Maps und kundenorientierte Produktgruppierungen
Esch, Franz-Rudolf
- In:
Handelsforschung
11
(
1996
),
pp. 317-337
Persistent link: https://www.econbiz.de/10001220103
Saved in:
7
Umsetzung erlebnisbetonter Positionierungskonzepte in der Ladengestaltung von Handelsunternehmen
Esch, Franz-Rudolf
- In:
Handelsforschung
10
(
1995
),
pp. 287-312
Persistent link: https://www.econbiz.de/10001220162
Saved in:
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