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person:"Campo, Katia"
~person:"Wagner, Udo"
~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Ladengestaltung
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Store design
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Consumer behaviour
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Online retailing
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Congruency principle
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Campo, Katia
Wagner, Udo
Grewal, Dhruv
3
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Marketing : ZFP ; journal of research and management
1
Technological forecasting & social change : an international journal
1
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ECONIS (ZBW)
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Happy grocery shopper : the creation of positive emotions through affective digital signage content
Garaus, Marion
;
Wagner, Udo
;
Manzinger, Sandra
- In:
Technological forecasting & social change : an …
124
(
2017
),
pp. 295-305
Persistent link: https://www.econbiz.de/10011899414
Saved in:
2
The influence of shopping carts on customer behavior in grocery stores
Wagner, Udo
;
Ebster, Claus
;
Eske, Ulrike
;
Weitzl, Wolfgang
- In:
Marketing : ZFP ; journal of research and management
36
(
2014
)
3
,
pp. 165-175
Persistent link: https://www.econbiz.de/10010394618
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