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~subject:"Advertising effects"
~subject:"Sport event"
~isPartOf:"Europäische Hochschulschriften / 5"
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Advertising effects
Sport event
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Psychology of advertising
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Lasogga, Frank
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Europäische Hochschulschriften / 5
Tourism management : research, policies, practice
11
International journal of event and festival management
9
Journal of sport management : the official journal of the North American Society of Sport Management
9
International journal of sport management and marketing : IJSMM
8
Sport management review
8
Journal of travel and tourism marketing
7
European Sport management quarterly : ESMQ
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
Journal of business research : JBR
5
SpringerLink / Bücher
5
International journal of advertising : the quarterly review of marketing communications
4
Tourism management perspectives : TMP
4
International journal of sports marketing & sponsorship
3
Sport, Business and Management : an international journal ; SBM
3
Tourism economics : the business and finance of tourism and recreation
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Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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Asia Pacific journal of marketing and logistics
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Beiträge zum Controlling
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Events und Sport : Stand und Perspektiven der Eventforschung
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Gabler Edition Wissenschaft / Innovatives Markenmanagement
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International journal of contemporary hospitality management
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Journal of advertising research
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Journal of destination marketing & management
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of hospitality marketing & management
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Journal of promotion management : JPM
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KulturKommerz
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Markenkommunikation und Beziehungsmarketing
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Scandinavian journal of hospitality and tourism
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Sportmanagement : SPM
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Springer eBook Collection / Business and Economics
2
Tourism analysis : an interdisciplinary tourism & hospitality journal
2
Wirtschaftswissenschaft
2
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
1
Amfiteatru economic : an economic and business research periodical
1
Annales Universitatis Mariae Curie-Skłodowska / H
1
Applied financial economics letters
1
Bayreuther sportökonomie Schriften
1
Brand the Future : systematische Markenentwicklung im B2B
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Emotionale Anzeigen- und Direktwerbung im Investitionsgüterbereich : eine exploratorische Studie zu den Einsatzmöglichkeiten von Erlebniswerten in der Investitionsgüterwerbung
Lasogga, Frank
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1998
Persistent link: https://www.econbiz.de/10000989327
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Emotionale Anzeigen- und Direktwerbung im Investitionsgüterbereich : eine exploratorische Studie zu den Einsatzmöglichkeiten von Erlebniswerten in der Investitionsgüterwerbung
Lasogga, Frank
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1998
Persistent link: https://www.econbiz.de/10012699304
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