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~isPartOf:"Journal of revenue and pricing management"
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Search: subject_exact:"Loyalty program"
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Kundenbindungsprogramm
6
Loyalty program
6
Preismanagement
3
Pricing strategy
3
Revenue management
3
Revenue-Management
3
Air passenger transport
2
Consumer behaviour
2
Dynamic pricing
2
Konsumentenverhalten
2
Passagierluftverkehr
2
Rabatt
2
Rebate
2
Sales promotion
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Verkaufsförderung
2
2003-2010
1
Beziehungsmarketing
1
Bibliometrics
1
Bibliometrie
1
Coupons
1
Customer loyalty
1
Grounded theory
1
Hotel industry
1
Hotellerie
1
Loyalty programs
1
Preisdifferenzierung
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Price discrimination
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Prospect Theory
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Prospect theory
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Relationship marketing
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Strategic consumers
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Targeting
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USA
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United States
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Willingness to pay
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Zahlungsbereitschaftsanalyse
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consumer behavior
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coupons
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literature review
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pricing
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Aviv, Yossi
1
Basumallick, Debraj
1
Berezan, Orie
1
Brunger, William G.
1
Gudergan, Siegfried P.
1
Hermel, Dror
1
Lentz, Melissa
1
Madamba-Brown, Cristina
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Maheshwari, Vaibhav
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Mantin, Benny
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Mathies, Christine
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Ozdaryal, Burak
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Pandey, Neeraj
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Journal of revenue and pricing management
Journal of retailing and consumer services
42
Journal of business research : JBR
24
Handbuch Couponing
18
International journal of hospitality management
16
Journal of the Academy of Marketing Science
15
Journal of retailing
14
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
SpringerLink / Bücher
10
European journal of marketing : EJM
8
Journal of consumer research : JCR ; an interdisciplinary bimonthly
8
Journal of marketing
8
Journal of travel and tourism marketing
8
Marketing letters : a journal of research in marketing
8
The journal of services marketing
8
International journal of contemporary hospitality management
7
Journal of hospitality marketing & management
7
NBER working paper series
7
The international review of retail, distribution and consumer research
7
The service industries journal
7
International journal of retail & distribution management
6
Journal of marketing research : JMR
6
Journal of promotion management : JPM
6
European journal of operational research : EJOR
5
Information systems research : ISR
5
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
5
Kundenkarten : Kundenkartenprogramme erfolgreich gestalten
5
Kundenmanagement & Electronic Commerce
5
Management science : journal of the Institute for Operations Research and the Management Sciences
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
NBER Working Paper
5
Psychology & marketing
5
The journal of consumer marketing
5
Working paper / National Bureau of Economic Research, Inc.
5
Asia Pacific journal of marketing and logistics
4
International journal of production research
4
Journal of air transport management
4
Journal of consumer behaviour : an international research review
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
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ECONIS (ZBW)
6
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1
Can coupons counteract strategic consumer behavior?
Hermel, Dror
;
Mantin, Benny
;
Aviv, Yossi
- In:
Journal of revenue and pricing management
21
(
2022
)
3
,
pp. 262-273
Persistent link: https://www.econbiz.de/10013258149
Saved in:
2
Uncovering the relationship between revenue management and hotel loyalty programs
Lentz, Melissa
;
Berezan, Orie
;
Raab, Carola
- In:
Journal of revenue and pricing management
21
(
2022
)
3
,
pp. 306-320
Persistent link: https://www.econbiz.de/10013258162
Saved in:
3
Four decades of coupon research in pricing : evolution, development, and practice
Pandey, Neeraj
;
Maheshwari, Vaibhav
- In:
Journal of revenue and pricing management
16
(
2017
)
4
,
pp. 397-416
Persistent link: https://www.econbiz.de/10011771216
Saved in:
4
Perceived value of a mile
Basumallick, Debraj
;
Ozdaryal, Burak
;
Madamba-Brown, …
- In:
Journal of revenue and pricing management
12
(
2013
)
1
,
pp. 8-15
Persistent link: https://www.econbiz.de/10009743494
Saved in:
5
How should revenue management feel about frequent flyer programs?
Brunger, William G.
- In:
Journal of revenue and pricing management
12
(
2013
)
1
,
pp. 1-7
Persistent link: https://www.econbiz.de/10009743496
Saved in:
6
Do status levels in loyalty programmes change customers' willingness to pay?
Mathies, Christine
;
Gudergan, Siegfried P.
- In:
Journal of revenue and pricing management
11
(
2012
)
3
,
pp. 274-288
Persistent link: https://www.econbiz.de/10009562253
Saved in:
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