//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Sales promotion"
~person:"Bauer, Hans H."
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Loyalty program"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Sales promotion
Deutschland
2
Germany
2
Kundenbindungsprogramm
2
Loyalty program
2
Verkaufsförderung
2
Consumer behaviour
1
Coupon
1
Einzelhandel
1
Handelsmarketing
1
Konsumentenverhalten
1
Rabatt
1
Rebate
1
Retail marketing
1
Retail trade
1
Verbraucherverhalten
1
more ...
less ...
Type of publication
All
Article
1
Book / Working Paper
1
Type of publication (narrower categories)
All
Aufsatz im Buch
1
Book section
1
Graue Literatur
1
Non-commercial literature
1
Language
All
German
2
Author
All
Bauer, Hans H.
Bijmolt, Tammo H. A.
4
Nevo, Aviv
3
Verhoef, Peter C.
3
Wolfram, Catherine D.
3
Breugelmans, Els
2
Dorotic, Matilda
2
Ekinci, Emre
2
Görtz, Gunnar
2
Kaiser, Thomas
2
Kauhanen, Antti
2
Li, Zonghuo
2
Natter, Martin
2
Nies, Salome
2
Pandey, Neeraj
2
Park, Young-Hoon
2
Reutterer, Thomas
2
Waldman, Michael
2
Winkelmann, Axel
2
Allen, Beth Elaine
1
Andrews, Michelle
1
Ansari, Asim
1
Argo, Jennifer
1
Argo, Jennifer J.
1
Ba, Sulin
1
Becker, Jörg
1
Beverungen, Daniel
1
Boon, Edward
1
Boztuğ, Yasemin
1
Call, Guido
1
Capizzani, Mario
1
Cassia, Fabio
1
Chen, Haipeng
1
Chen, Yongmin
1
Cheng, T. C. E.
1
Cheng, Xianghui
1
Clark, Ronald A.
1
Collard, Christophe
1
Cox, Carmen
1
De Canio, Francesca
1
more ...
less ...
Published in...
All
Handelsforschung
1
Reihe: Management-Know-how / M : praxisnah und aktuell
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Coupons als Instrument der Verkaufsförderung im Einzelhandel
Bauer, Hans H.
;
Görtz, Gunnar
- In:
Handelsforschung
17
(
2003
),
pp. 107-126
Persistent link: https://www.econbiz.de/10001728867
Saved in:
2
Der Einzug von Coupons in Deutschland : Formen, Eigenschaften und Nutzungsabsicht der Konsumenten
Bauer, Hans H.
;
Görtz, Gunnar
;
Dünnhaupt, Lars
-
2002
Persistent link: https://www.econbiz.de/10013430832
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->