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~isPartOf:"African journal of economic and management studies : AJEMS"
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African journal of economic and management studies : AJEMS
Journal of business research : JBR
34
Journal of retailing and consumer services
27
The journal of product & brand management
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The journal of brand management : an international journal
22
Asia Pacific journal of marketing and logistics
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International journal of hospitality management
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European journal of marketing : EJM
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International journal of internet marketing and advertising : IJIMA
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Marketing letters : a journal of research in marketing
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The IUP journal of brand management : IJBRM
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Cogent business & management
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Customer engagement : contemporary issues and challenges
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Journal of promotion management : innovations in planning and applied research
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Australasian marketing journal
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Global business review
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International journal of contemporary hospitality management
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Journal of consumer behaviour : an international research review
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Exploring the rise of fandom in contemporary consumer culture
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Innovatives Markenmanagement
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International journal of Indian culture and business management
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Journal of Asian finance, economics and business : JAFEB
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Journal of fashion marketing and management
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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ECONIS (ZBW)
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The effects of lucky draw sales promotion on brand loyalty in mobile telecommunication industry
Yeboah-Asiamah, Eric
;
Quaye, Daniel M.
;
Nimako, Simon Gyasi
- In:
African journal of economic and management studies : AJEMS
7
(
2016
)
1
,
pp. 109-123
Persistent link: https://www.econbiz.de/10011560505
Saved in:
2
Brand communication, brand image and brand trust as antecedents of brand loyalty in Gauteng Province of South Africa
Chinomona, Richard
- In:
African journal of economic and management studies : AJEMS
7
(
2016
)
1
,
pp. 124-139
Persistent link: https://www.econbiz.de/10011560516
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